
Senior Director of Club Operations
Equinox
Boston, MA • 10m ago • On-site
Senior
On-site
150,000 - 160,000 USD/yr
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Quick Facts
- Reports to: Regional Vice President of Operations
- Location/Market: Boston market (regular travel within the assigned micro-market)
- Compensation: $150,000–$160,000 annually; eligible for additional bonus opportunities
Description
The Sr. Director of Club Operations is responsible for maintaining brand standards across an assigned market area while driving sales, enhancing the member experience, and ensuring operational excellence. The role leads General Managers and partners closely with Club and Ancillary teams to implement strategic initiatives and hold leaders accountable for results.
Responsibilities
- Manage operations for member experience and satisfaction, facilities maintenance/cleanliness, staff management and development, group fitness programming, and personal training programs
- Ensure compliance with safety and hygiene standards
- Drive financial performance: achieve revenue targets, control expenses, manage budgets, analyze financial reports, and identify growth/profitability opportunities
- Lead and develop teams: recruit, hire, train, and develop department managers; foster a positive culture; motivate staff; conduct performance reviews and provide feedback
- Strengthen member engagement: build relationships, resolve complaints, and create a welcoming and inclusive atmosphere
- Uphold brand standards and service standards; ensure professionalism and presentation; implement marketing and promotional initiatives
- Daily execution includes team huddles/meetings, coaching GMs, 1–2 club walk-throughs per day, 1:1 business meetings, review of prior-day appointments/sales activity, and structured GM 1:1 meetings
- Monthly execution includes GM/AGM development tracking, people pipeline and staffing for future needs, sales strategy and accountability, and alignment with regional leaders
- Conduct full facility inspections and participate in regional calls/forums as applicable; step in when the GM requires support
Requirements
- 10+ years of experience in club operations, hospitality, fitness, or related industry
- At least 3 years in a senior leadership role
- Proven track record overseeing multiple clubs (units) or a high-volume facility
- Strong operational efficiency experience using and implementing SOPs and ensuring safety/regulatory compliance
- Facilities management experience, including maintenance, equipment, vendor relations, and operational tech integrations
- Strong financial acumen: budgeting, forecasting, P&L management, and cost control
- Ability to develop and implement revenue growth strategies through membership sales, service offerings, and ancillary revenue streams
- High proficiency in financial reporting, KPI tracking, and data-driven decision-making
- Proven ability to lead, inspire, and develop high-performing teams across multiple business functions
- Experience in talent acquisition, performance management, and employee engagement
- Demonstrated ability to improve member engagement and retention and deliver an exceptional member experience using feedback
- Must have legal right to work in the United States
- Internal employees: no RODs in the last 6 months
Benefits
- Competitive salary and benefits
- Industry-leading commission opportunities for club employees
- Complimentary club membership
- Perks and incentives for Personal Training, Pilates, Spa, and Shop
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