Digital Account Executive (SLED)

Quick Facts

• Role: Digital Account Executive (SLED)

• Category: Sales

Description

You will serve as a subject matter expert and trusted advisor for state and local prospects and customers, evangelizing Salesforce Marketing solutions that deliver personalized journeys across channels and devices. This quota-carrying position blends Account Team collaboration with individual-contributor ownership of self-generated opportunities across the full Salesforce Marketing technology stack. You will own the full sales cycle, maintain accurate forecasting, and help ensure customer satisfaction and retention.

Responsibilities

• Act as the SME for how local agencies leverage Salesforce Marketing solutions within their enterprise

• Empower and enable the broader Account Team on Salesforce Marketing technology

• Collaborate with Account and Territory teams to identify target accounts

• Create and drive revenue within a specified region and/or named accounts

• Generate business opportunities through networking, cold-calling, and prospecting into current Salesforce customers

• Own the full sales cycle for the Salesforce Marketing technology stack (lead generation, deal strategy, pricing and packaging, and deal closure)

• Meet and exceed quarterly and annual sales quotas

• Drive brand awareness, campaigns, and lead generation via networking and industry associations

• Maintain accurate account and opportunity forecasting

• Ensure 100% customer satisfaction and retention

• Develop stakeholder relationships and drive customer satisfaction at assigned accounts

• Assist with long-term account strategy aligned to customer business objectives

• Coordinate internal resources to meet customer business needs

• Share the value proposition for existing and new customers

• Drive growth in new and existing assigned accounts

Requirements

• 5+ years of outside enterprise software sales experience

• Proven track record in a Co-Prime/Overlay Sales role

• Digital Marketing sales experience and familiarity with marketing technology

• Strong preference: experience with the full Salesforce Marketing technology stack (Marketing Cloud, Pardot, Social Studio, Salesforce.com)

• Experience selling enterprise SaaS, CRM, digital engagement, or cloud technologies

• Experience working with or selling into Public Sector organizations (strongly preferred)

• Ability to navigate complex organizational structures and multi-stakeholder sales cycles

• Ability to work independently and as part of a team in a fast-paced, high-growth environment

• Strong executive presence and consultative selling skills

• C-suite selling experience (CMO/CDO, etc.) is a plus

• Ability to deliver high-level product demonstrations as the product expert

• Comfortable with online meetings, virtual demos, and conference calls

• Passion for helping state and local government agencies modernize constituent and citizen experiences

• Ability to travel as needed

Benefits

• Medical, dental, vision, and mental health support

• Paid parental leave

• Life and disability insurance

• 401(k)

• Employee stock purchasing program

• Time off programs and other support resources