Senior UX Content Designer

Quick Facts

• Remote role with quarterly onsite onboarding/training component
• Salary range: $99,500–$129,500 per year

Description

Build member-focused content experiences that educate, engage, and motivate members to get more value from healthcare and financial benefits. Create educational content and guided learning journeys that make complex topics—such as HSAs, FSAs, investing, saving, and healthcare benefits—clear, approachable, and actionable. Apply behavior change and engagement strategy to deliver nudges and lifecycle communications across mobile, web, email, SMS, and push notifications.

Responsibilities

• Develop clear, engaging educational content on HSAs, FSAs, investing, saving, financial wellness, healthcare benefits, and related topics.
• Translate complex financial and healthcare concepts into approachable, actionable content.
• Design guided learning experiences (journeys, modules, challenges, progressive formats) that build knowledge over time.
• Apply behavioral science, behavioral economics, and engagement principles to motivate action and reinforce positive behaviors.
• Create contextual nudges and lifecycle communications across mobile, web, email, SMS, push notifications, and other digital channels.
• Connect education to relevant moments in the member journey—what to do, why it matters, and what to do next.
• Explore interactive learning approaches such as progress-based experiences, challenges, and gamification.
• Partner with UX, Research, Product, Marketing, Analytics, and subject matter experts to ensure accuracy and member relevance.
• Build and maintain a scalable educational content library and reusable content frameworks.
• Use member research, engagement analytics, and experimentation to measure effectiveness and continuously improve.
• Leverage AI-assisted writing and research tools to accelerate development while maintaining accuracy and consistent member voice.

Benefits

• Medical, dental, and vision
• HSA contribution and match
• Dependent care FSA match
• Uncapped paid time off
• Paid parental leave
• 401(k) match
• Personal and healthcare financial literacy programs
• Ongoing education and tuition assistance
• Gym and fitness reimbursement
• Wellness program incentives

Onboarding & Travel

• Remote role with an in-person onboarding/training component.
• Participation in Trailhead onboarding is required and occurs onsite at headquarters once per quarter.
• Company covers required travel and accommodations.
• May begin with virtual, self-paced onboarding followed by a mandatory onsite Trailhead session.

Requirements

• 5+ years of experience in content strategy, content writing, digital education, engagement content, UX content, or related discipline
• Exceptional writing, editing, and storytelling skills (long-form educational content and concise engagement messaging)
• Experience applying behavior change/behavioral science/behavioral economics/engagement principles to content or digital experiences
• Experience designing educational content or learning experiences that help audiences understand complex topics and take action
• Experience developing personalized content strategies across multiple channels and member/customer journey stages
• Ability to translate complex financial, healthcare, and other regulated topics into clear, approachable, actionable content
• Experience using A/B testing, experimentation, analytics, or other measurement approaches to evaluate and optimize engagement
• Healthcare, fintech, financial services, benefits, wellness, education, or similar behavior-and-education consumer environment experience is highly valued