June 26, 2026
Partner Marketing Lead
Senior • On-site
South San Francisco, CA
About the Role
We are looking for a Partner Marketing Lead to build and scale the partner marketing function. This role will transform partnerships into a strategic growth channel by creating scalable programs, owning partner marketing relationships, and driving integrated initiatives that create value for both the business and its partners.
As the partner ecosystem grows, this role will bring structure and execution to co-marketing support, launch campaigns, community activations, customer acquisition programs, and partner-led growth initiatives. You will work closely with Commercial, Community Engagement, Marketing, and Communications teams to develop programs that leverage partner audiences, channels, and resources to drive awareness, customer acquisition, and partner growth. While Commercial owns the business relationship, you will own the marketing relationship with partners from strategy through execution.
What You’ll Do
- Develop and own the partner marketing strategy, operating model, and success metrics.
- Create repeatable frameworks for partner activation, campaign planning, measurement, and reporting.
- Establish processes that enable partner marketing to scale across markets, partner types, and business objectives.
- Build the foundation for a long-term partner marketing function that grows alongside the business.
- Develop co-marketing initiatives that help partners achieve their business objectives while driving company growth.
- Create integrated campaigns focused on awareness, customer acquisition, launch support, and community engagement.
- Identify opportunities to leverage partner audiences, channels, and resources to increase impact and efficiency.
- Ensure partnership programs create measurable value for both the company and its partners.
- Develop strategies that turn partner-owned channels into scalable acquisition and awareness drivers.
- Own the marketing relationship with strategic partners, serving as the primary point of contact for partner marketing strategy, planning, and execution.
- Build trusted relationships with partner marketing, communications, and business leaders.
- Identify opportunities to expand collaboration and unlock new growth initiatives.
- Act as a trusted advisor who helps partners achieve their goals while advancing company objectives.
- Align partner marketing plans with both partner priorities and business goals.
- Partner closely with Commercial, Community Engagement, Brand, Growth, and Communications teams to bring partner initiatives to life.
- Support new market launches, local growth initiatives, community programs, and strategic campaigns.
- Create systems for intake, prioritization, planning, and execution across partner requests.
- Ensure partnership opportunities are integrated into broader marketing efforts.
- Help establish a clear operating model for evaluating, prioritizing, and executing partnership opportunities.
- Identify selective opportunities with new categories of partners to expand reach and impact.
- Evaluate opportunities across sports, community organizations, consumer brands, cultural institutions, and other strategic organizations.
- Develop scalable activation models that can be replicated across markets and partner types.
- Bring creative thinking and fresh ideas to reach new audiences and unlock incremental growth.
What You’ll Bring
- 7+ years of experience in partner marketing, strategic partnerships, business development, growth marketing, or related fields.
- Proven experience building and scaling partner marketing or co-marketing programs.
- Strong track record of developing external relationships and leading cross-functional initiatives.
- Experience creating integrated marketing campaigns that drive measurable business outcomes.
- Experience leveraging partnerships to drive awareness, customer acquisition, or business growth.
- Ability to build structure and process in fast-moving, ambiguous environments.
- Excellent communication, negotiation, and stakeholder management skills.
- Strong analytical mindset with experience defining KPIs and measuring program performance.
- Ability to balance strategic thinking with hands-on execution.
- Experience working across multiple teams and managing competing priorities.
- A bias toward action, ownership, and collaboration.
What Success Looks Like
- Partnerships become a repeatable and scalable growth channel.
- Partner marketing programs drive measurable awareness and customer acquisition.
- Strategic partners view the company as a proactive and valuable marketing collaborator.
- New market launches and growth initiatives are amplified through partner engagement.
- Partner opportunities are consistently evaluated, prioritized, and activated.
- Marketing efficiency improves through increased use of partner channels, audiences, and resources.
- The company captures more value from its growing partner ecosystem through stronger collaboration and execution.
Additional Information
- This role is based in South San Francisco, CA.
- The starting cash range for this role is $180,000–220,000, with total compensation potentially including equity, bonuses, sales incentives, medical, dental and vision insurance, and paid time off.
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This role is ideal for a leader who both enjoys building teams and being hands-on with execution when needed, elevating craft, and is comfortable going down the AI frontier rabbit holes to understand where it does and does not make sense. What you'll be doing: Team Leadership, Growth & Escalation Oversight Primary goal: Build and enable a high-performing content team while providing senior-level coverage for high-risk or high-value situations. - Lead, mentor, and develop a team of content strategists and editors across multiple manufacturing and industrial verticals - Set clear standards for content quality, strategic thinking, and client engagement - Serve as the senior escalation point for content-related challenges, delivery risks, or customer concerns - Provide guidance and intervention on mission-critical accounts when the stakes, visibility, or complexity are high - Partner with account leadership, marketing leadership, and operations to ensure alignment and resolution during escalations - Foster a culture of accountability, learning, and calm problem-solving under pressure - Support hiring, onboarding, performance management, and career development - Provide ongoing coaching, feedback, and performance guidance to content team members, balancing quality, efficiency, and professional growth Success looks like: A confident team that knows when to escalate, trusts leadership support, and consistently delivers high-quality work for even the most demanding accounts. Content Strategy, Editorial Excellence & Client Stewardship Primary goal: Ensure content excellence and strategic alignment for both core programs and high-visibility customer work. - Serve as the senior editorial authority and final quality bar for flagship content, including whitepapers, ebooks, research reports, and executive thought leadership - Provide direct editorial and strategic involvement for mission-critical customers, especially during launches, repositions, or escalations - Shape content strategies for integrated campaigns, account-based initiatives, and industry-specific programs - Translate complex manufacturing, engineering, and industrial topics into compelling, customer-centric narratives - Ensure content aligns with brand voice, messaging frameworks, buyer-journey intent, and customer objectives, while also leveraging SEO best practices - Establish repeatable editorial frameworks that scale across clients and verticals Success looks like: Customers view content as a strategic asset, trust leadership involvement during critical moments, and see consistent quality across engagements. AI Strategy, Experimentation & Enablement (Including Client Impact) Primary goal: Apply AI in ways that improve outcomes for teams and customers—without compromising trust or quality. - Act as a senior AI content strategist within marketing, with awareness of client-facing implications - Evaluate and pilot AI tools that support content creation, editing, research, optimization, and campaign planning - Design and evolve the prompt frameworks, parameters, and governance standards that guide AI-generated content - Ensure AI usage enhances speed and insight while protecting brand voice, accuracy, and client confidence - Enable teams and stakeholders through documentation, training, and transparent communication - Strategically apply AI content-generation tools, including prompt design and refinement - Define when AI workflows transition from experimentation into standardized, repeatable practice across the content organization Success looks like: AI is used responsibly and confidently—even in high-stakes scenarios—because processes are well-defined and trusted. What you bring to our team: - 7–10+ years of experience in content marketing or strategy, with a proven track record of delivering measurable performance improvements and presenting strategic recommendations to senior stakeholders - Proven experience managing and developing content or marketing teams - Bachelor's degree in Marketing, Communications, Journalism, or related field preferred - Strong understanding of B2B buyer journeys and marketing funnel content - Working knowledge of SEO best practices and keyword research - Clear, confident communication skills in client-facing environments - Ability to manage multiple accounts and deadlines simultaneously - Experience working with content vendors or freelance writers - Comfort using or learning AI tools for content generation, ideation, and analysis - Demonstrated ability to innovate within content strategy, including use of AI tools for efficiency and ideation - Proficiency with AI content-generation platforms (GPT models, Jasper, Copy.ai, etc.) - Strong understanding of prompt engineering concepts and foundational AI model training Nice-to-have experience: - B2B and/or industrial/manufacturing industry knowledge - Experience using SEO tools (e.g., SEMRush, Google Search Console), Data Studio reporting from Google, and/or A/B testing software - Experience using marketing automation platform tools (e.g., HubSpot, Salesforce Account Engagement, etc.) - Certifications: HubSpot (email, inbound), Google Analytics, Google Ads, Asana, and/or project management Benefits: - Base salary range: $100,000 – $120,000 annually - 401(k) match - Medical, dental, and vision insurance - Life and disability insurance - Generous paid time off including vacation, sick leave, floating and fixed holidays, maternity and bonding leave - Employee assistance program and wellbeing resources
Technology

Match
Sr. Manager, Brand Marketing, E&E (Match)
Senior
Hybrid
Los Angeles, CA
140,004 - 165,000 USD
🏢 Summary: Senior brand marketing role focused on revitalizing the Match brand through strategy, integrated campaigns, product storytelling, and performance-driven marketing. The position partners cross-functionally to strengthen brand relevance for adults 45+ and connect marketing initiatives to measurable business growth. 🗂️ Requirements: 6+ years of experience in brand marketing, strategy, integrated marketing, or product marketing, Experience with consumer apps, digital platforms, or high-growth consumer brands, Experience leading integrated campaigns from strategy through execution, Cross-functional leadership across product, creative, insights, media, PR, and growth teams, Ability to translate consumer insights into brand strategy and marketing plans, Strong analytical and performance measurement skills, Experience managing multiple workstreams in dynamic environments 📃 Skills: Marketing, Branding, Strategy, Analytics, Research, PR, Media, Growth, Product, Campaigns 🏢 Description: Match Group is seeking a Sr. Manager, Brand Marketing to help lead brand strategy and execution for Match. Sitting within Everywhere & Everyone, this role is focused on Match while remaining flexible to support broader portfolio needs over time. Match is a priority brand at an important point in its journey - ripe for revival, with an opportunity to sharpen its emotional differentiation, modernize how it shows up in market, and strengthen its relevance with adults 45+. This person will partner closely across product, growth, media, creative, insights, PR, and social to help shape strategy, steward the brand day to day, and connect brand work to business results. As a full-time employee, you’ll enjoy: - Unlimited PTO (with no waiting period), 10 annual Wellness Days - Time off to volunteer and charitable donations matching - Comprehensive health, vision, and dental coverage - 100% 401(k) employer match up to 10%, Employee Stock Purchase Plan (ESPP) - 100% paid parental leave (including for non-birthing parents), family forming benefits, and Milk Stork, which provides access to breast milk shipping for business travel, surrogacy, and employee relocation - Investment in your development: mentorship through our MentorMatch program, access to 6,000+ online courses through Udemy, and an annual stipend for your professional development - Investment in your wellness: access to mental health support via Modern Health, and Insight Timer; paid concierge medical membership, pet insurance, fitness membership subsidy, and commuter subsidy What you'll do: Brand strategy & stewardship - Drive development of Match’s brand strategy, positioning, and annual narrative across campaigns, launches, and key member touchpoints. - Define the consumer truth for Match, with particular focus on the needs, motivations, and emotional drivers of adults 45+. - Write clear, insight-driven briefs that align teams around the audience, problem to solve, and story to tell. - Serve as a strong day-to-day brand steward, ensuring Match shows up with clarity, relevance, and consistency across channels and experiences. - Close partnership with Research & Insights on understanding core user segments and translating those insights into actionable brand & product strategies. Integrated marketing & product - Lead integrated marketing programs across brand campaigns, product launches & PR moments - Partner with creative, social, PR, and external agencies to brief the work, steward execution, and ensure output ladders back to the brand strategy. - Work closely with the product team to help shape the product roadmap and storytelling, ensuring features are inherently connected to the brand strategy and are launched as meaningful brand moments - Translate brand strategy into product and feature messaging that is clear, motivating, and rooted in member value. Business, data & measurement - Manage the brand with a general-manager mindset - tracking business performance, KPIs, and brand health alongside campaign execution. - Partner with media and growth teams to connect brand and performance efforts to the same core brief and business objective. - Define success metrics, measure performance across brand activity, and use results and learnings to improve future strategy. - Bring analytical rigor to decision-making, using qualitative and quantitative inputs to refine investment, improve acquisition efficiency, and drive long-term growth. What we're looking for: - 6+ years of experience in brand marketing, strategy, integrated marketing, or product marketing, ideally within consumer apps, digital platforms, or high-growth consumer brands. - Strong experience leading IATs and large scale campaigns from strategy through execution, with strong judgment across creative, channel, and audience decisions. - Strong cross-functional leadership skills and experience partnering across product, creative, insights, media, PR, and growth. - A balance of strategic thinking, creative storytelling, and analytical rigor. - Experience translating consumer insight into strong briefs, differentiated brand strategy, and integrated marketing plans. - Strong understanding of how brand and performance work together to drive both immediate impact and long-term growth. - Strong organizational skills, comfort managing multiple workstreams, and the ability to operate with ownership in a dynamic environment. Benefits: - Medical, mental health, and wellness benefits - Competitive compensation and 401(k) employer match up to 10% - Employee stock purchase program - Generous PTO and 14 paid holidays - Annual training allowance and ERG membership opportunities - 20 weeks of 100% paid parental leave, fertility, adoption, and child care resources - Pet insurance and discounts - Company events and employee connection opportunities We are proud to be an equal opportunity employer and we value the rich dynamics that diversity brings to our company.
Healthcare

Empower Pharmacy
Head of Telehealth Partnerships / Channel Sales
Senior
On-site
Houston, TX
🏢 Summary: Senior sales leadership role responsible for driving end-to-end telehealth partner and channel revenue in a regulated 503A/503B compounding environment. The position owns full-cycle enterprise sales, from demand generation through complex deal structuring and closing, leveraging AI-driven forecasting and CRM tools to build scalable, compliant growth. The role requires deep experience in telehealth or digital health enterprise sales and strong executive-level negotiation capabilities. 🗂️ Requirements: 10+ years enterprise or strategic sales experience in telehealth, digital health, or healthcare technology, Proven track record closing large, complex, multi-stakeholder enterprise deals, Experience in regulated healthcare environments, Expertise in complex deal structuring and revenue growth strategy, Advanced proficiency in AI-driven forecasting and CRM systems, Ability to lead cross-functional teams across sales, technology, operations, and finance, Bachelor’s degree or equivalent experience 📃 Skills: AI, CRM, Forecasting, Analytics, Sales, Negotiation, Telehealth, DigitalHealth, HealthcareTechnology, DataAnalysis 🏢 Description: Empower Pharmacy is a visionary healthcare company dedicated to making quality, affordable medication accessible to millions of patients nationwide. As the nation's most advanced 503A compounding pharmacy and FDA-registered 503B outsourcing facility, we're redefining what's possible in personalized medicine and pharmaceutical manufacturing. We're proud to be recognized as one of Houston's fastest-growing private companies and ranked #116 in Healthcare & Medical on the Inc. 5000 List for 2025. Our strength is built on four core values: People, Quality, Service, and Innovation. Guided by these principles, we've created a uniquely integrated healthcare platform powered by advanced technology, operational excellence, and a relentless commitment to patient care. From manufacturing and quality control to distribution and customer experience, our teams work together to raise industry standards, expand access to critical medications, and improve outcomes for patients and providers across the country. At Empower, joining our team means more than starting a new role. It means becoming part of a mission-driven organization that's transforming healthcare at scale. We invest deeply in our people, encourage bold thinking, and create opportunities for growth, leadership, and innovation at every level. Your ideas matter here, your development is supported, and the work you do has a direct impact on the lives of millions. If you thrive in a fast-moving, purpose-driven environment where innovation, collaboration, and ambition come together, Empower Pharmacy is the place for you. Let's transform healthcare together.POSITION SUMMARY The Head of Telehealth Partnerships / Channel Sales owns telehealth partner and channel revenue end-to-end, driving scalable, compliant growth across Empower's 503A/503B environment. This role carries the full sales cycle—from demand generation and partner sourcing through qualification, deal structuring, and closing—positioning Empower's compounding and fulfillment capabilities to telehealth platforms, digital health companies, and provider groups. The leader builds and converts a durable pipeline, deepens existing partner relationships to expand share, and diversifies the partner book beyond GLP-1 into the broader compounded portfolio. Operating in a highly regulated, high-throughput market, this leader pairs commercial rigor with fluency in the compounding regulatory landscape, and uses AI-assisted forecasting and CRM discipline to improve pipeline visibility and predictability. Full-Cycle Telehealth Sales (Demand Generation to Close) Demand Generation: Generate top-of-funnel demand for Empower's telehealth fulfillment offering through targeted outbound, conference and industry presence, referrals, and marketing partnerships—building awareness and a steady flow of qualified partner opportunities. Business Development: Own new telehealth revenue generation, identifying high-value partners and leveraging AI-driven insights to qualify, prioritize, and close opportunities that drive scalable growth. Deal Structuring: Lead end-to-end deal structuring, aligning pricing, product, and operational capabilities using AI modeling to ensure long-term value creation and sustainable partnerships. Pipeline Ownership: Build and manage a robust telehealth pipeline using AI forecasting tools to drive visibility, prioritize efforts, and accelerate conversion across complex sales cycles. Strategic Deal Leadership Pursuit Strategy: Develop and execute complex deal strategies, leveraging AI analytics to assess stakeholders, risks, and competitive dynamics across long-cycle enterprise sales processes. Cross-Functional Leadership: Coordinate Sales, Technology, Operations, Finance, and executive teams using structured cadences and AI tools to maintain deal momentum and alignment. Cycle Management: Drive disciplined execution across extended sales cycles using AI insights to remove blockers, optimize timing, and increase close probability. Executive Relationship Management Executive Engagement: Build trusted relationships with senior executives, using data and AI insights to communicate value and align telehealth solutions to strategic priorities. Value Articulation: Clearly position Empower's differentiated capabilities using AI-supported analytics to demonstrate ROI, outcomes, and competitive advantage. Negotiation Leadership: Lead complex negotiations with executive stakeholders using structured frameworks and AI scenario modeling to achieve favorable outcomes. Forecasting and Sales Discipline Forecast Accuracy: Own pipeline forecasting using AI-driven tools to deliver accurate, databacked projections and inform leadership decision-making. Deal Visibility: Maintain clear tracking of deal stages, risks, and timelines using CRM systems and AI dashboards to ensure transparency and accountability. Performance Discipline: Establish rigorous sales operating rhythms leveraging AI insights to drive consistency, predictability, and continuous performance improvement. Internal Alignment Strategic Partnership: Partner with Strategic Sales Pursuits to align on opportunity selection, prioritization, and execution using shared data and AI tools. Commercial Leadership: Serve as internal leader for telehealth sales, aligning stakeholders across commercial, operational, and technical teams. Execution Alignment: Ensure seamless coordination across functions using structured processes and AI tools to drive efficient, high-quality deal execution. KNOWLEDGE AND SKILLS Expertise in enterprise sales strategy, complex deal structuring, and revenue growth within telehealth or digital health environments leveraging AI tools effectively. Strong systems thinking with the ability to align commercial strategy, operations, and technology in highly regulated healthcare environments requiring precision and scalability. Advanced proficiency in AI-driven forecasting, CRM systems, and data analytics tools to improve decision-making, pipeline visibility, and sales performance outcomes. Exceptional executive communication, negotiation, and stakeholder management skills driving alignment and influence across cross-functional and external leadership teams. EXPERIENCE AND QUALIFICATIONS 10 or more years of experience in enterprise or strategic sales within telehealth, digital health, or healthcare technology environments. Proven success closing large, complex deals with sophisticated buyers across multi-stakeholder, long-cycle enterprise sales environments. Strong executive presence, negotiation expertise, and demonstrated ability to lead cross-functional teams to drive successful deal outcomes. Bachelor's degree required, or equivalent experience with demonstrated performance in high-growth, regulated, or technology-driven organizations. Key Competencies: Customer Focus: Builds trust through customer-centric solutions. Strategic AI: Guides responsible AI adoption and adaptation. Optimizes Work Processes: Drives efficiency with continuous improvement. Collaborates: Partners effectively to achieve shared goals. Resourcefulness: Secures and deploys resources efficiently. Manages Complexity: Simplifies and solves complex challenges. Ensures Accountability: Delivers on commitments with integrity. Situational Adaptability: Adjusts approach to shifting conditions. Communicates Effectively: Tailors messages to diverse audiences. Values: People: Empowering people defines who we are. Quality: Excellence in every product, every time. Service: Serving others is our highest purpose. Innovation: Advancing care through technology and discovery. Employee Benefits, Health and Wellness: We offer comprehensive benefits to support your health, well-being, and future, including medical, dental, and vision coverage, paid time off, 401(k) matching, wellness perks, IV therapy, and compounded medications. Learn more: https://careers.empowerpharmacy.com/benefits/ Physical Requirements: While performing the responsibilities of the job, the employee is required to talk and hear. The employee is often required to remain in a stationary position for a significant amount of the workday and frequently use their hands and fingers to handle or feel in order to access, input, and retrieve information from the computer and other office productivity devices. Employees are regularly required to move about the office and around the corporate campus. The employee is regularly required to stand, walk, reach with arms and hands, climb or balance, and to stoop, kneel, crouch or crawl.
Technology

Medallion
Sales Director
Senior
Remote
165,000 - 200,004 USD/yr
🏢 Summary: Leadership role responsible for scaling the Enterprise sales segment by managing and developing a team of Account Executives focused on complex B2B SaaS healthcare deals. The position drives go-to-market strategy, pipeline growth, and revenue forecasting while optimizing sales processes and tools. It requires strong expertise in enterprise sales methodologies and modern sales technologies within high-growth environments. 🗂️ Requirements: 8+ years Enterprise B2B SaaS sales experience, 4+ years managing quota-carrying sales teams, Experience with complex, multi-threaded enterprise sales cycles, Proven record of exceeding revenue targets, Fluency in MEDDPICC methodology, Fluency in Command of the Message framework, Experience with modern sales tech stacks, Ability to build strategic account plans and close enterprise deals, Understanding of SaaS economics, Ability to engage C-Suite stakeholders 📃 Skills: MEDDPICC, Command, Salesforce, Gong, SaaS, CRM, Forecasting, KPIs 🏢 Description: About the role: As a Director of Sales, you will play a pivotal role in scaling the Enterprise business. You will lead a team of high-performing Account Executives responsible for driving new business, expanding strategic accounts, and building long-term relationships with large healthcare organizations. This is a highly visible leadership position for a strategic, metrics-driven sales leader who thrives in fast-paced environments and excels at coaching teams through complex sales cycles. You will partner closely with cross-functional leaders across Marketing, Account Management, Product, and Finance to shape and execute the go-to-market strategy. Compensation: Base compensation may range from $165,000-$200,000 with a 50/50 variable component. Competitive equity and benefits are included as part of the total compensation package. Responsibilities: Sales Leadership & Execution - Lead and scale a team of quota-carrying Enterprise Account Executives, fostering a performance-driven and collaborative culture - Build and reinforce sales methodology grounded in MEDDPICC and Command of the Message - Set strategic account plans and partner on pipeline development, deal execution, and territory optimization - Develop and manage sales forecasts, territory plans, and KPIs to ensure consistent growth - Partner with Sales Enablement to onboard, coach, and develop team performance Strategy & Cross-Functional Collaboration - Partner with executive leadership to define and iterate on the go-to-market strategy for the Enterprise segment - Work with Revenue Operations to assess pipeline health, improve efficiency, and enhance forecasting accuracy - Collaborate with Marketing to inform campaign targeting and generate pipeline - Provide structured customer feedback to Product and GTM teams to influence roadmap and messaging - Engage with high-priority prospects and customers as an executive sponsor and strategic partner Process Optimization & Scale - Design and implement scalable, repeatable sales processes - Evaluate and refine sales tools and CRM workflows to increase productivity and visibility - Drive rigorous deal reviews and implement mutual action plans to reduce deal slippage and increase conversion - Leverage data to experiment, learn, and adapt tactics in a competitive market Qualifications: - 8+ years of experience in Enterprise B2B SaaS sales - 4+ years directly managing quota-carrying sales teams - Demonstrated success navigating complex, multi-threaded sales cycles within enterprise accounts - Track record of exceeding revenue goals and scaling sales teams in high-growth environments - Fluency in MEDDPICC, Command of the Message, and modern sales tech stacks (e.g., Salesforce, Gong) - Demonstrated ability to build strategic account plans and close enterprise deals - Deep understanding of SaaS economics and driving deal velocity while protecting margin - Exceptional communication, executive presence, and negotiation skills - Player-coach mentality with willingness to support deals directly when needed
Technology

Match Group
Sr. Manager, Brand Marketing, E&E (Match)
Senior
Hybrid
Los Angeles, CA
140,004 - 165,000 USD
🏢 Summary: Senior Brand Marketing Manager role focused on revitalizing the Match brand through strategy, integrated marketing, and product storytelling. The position partners cross-functionally to drive campaigns, brand positioning, audience engagement, and measurable business growth, especially for adults 45+. 🗂️ Requirements: 6+ years of experience in brand marketing, strategy, integrated marketing, or product marketing, Experience with consumer apps, digital platforms, or high-growth consumer brands, Experience leading integrated agency teams and large-scale campaigns, Cross-functional leadership across product, creative, insights, media, PR, and growth teams, Ability to translate consumer insights into brand strategy and marketing plans, Strong analytical and performance measurement skills, Strong organizational and multi-workstream management skills 📃 Skills: Marketing, Branding, Strategy, Analytics, Research, PR, Media, Product, Campaigns, Insights 🏢 Description: Match Group is seeking a Sr. Manager, Brand Marketing to help lead brand strategy and execution for Match. Sitting within Everywhere & Everyone, this role is focused on Match while remaining flexible to support broader portfolio needs over time. Match is at an important point in its journey with an opportunity to sharpen its emotional differentiation, modernize its market presence, and strengthen relevance with adults 45+. This role partners closely across product, growth, media, creative, insights, PR, and social teams to shape strategy, steward the brand day to day, and connect brand work to business results. Benefits: - Unlimited PTO with no waiting period and 10 annual Wellness Days - Time off to volunteer and charitable donation matching - Comprehensive health, vision, and dental coverage - 100% 401(k) employer match up to 10% - Employee Stock Purchase Plan (ESPP) - 100% paid parental leave, family forming benefits, and Milk Stork support - Mentorship through MentorMatch and access to 6,000+ Udemy courses - Annual professional development stipend - Mental health and wellness support including Modern Health and Insight Timer - Concierge medical membership, pet insurance, fitness subsidy, and commuter subsidy What you'll do: Brand strategy & stewardship - Drive development of Match’s brand strategy, positioning, and annual narrative across campaigns, launches, and key member touchpoints - Define the consumer truth for Match with focus on adults 45+ - Write insight-driven briefs that align teams around audience, problem solving, and storytelling - Ensure brand consistency and relevance across channels and experiences - Partner with Research & Insights teams to translate insights into actionable brand and product strategies Integrated marketing & product - Lead integrated marketing programs across campaigns, product launches, and PR moments - Partner with creative, social, PR, and external agencies to guide execution aligned with brand strategy - Collaborate with product teams to shape roadmap storytelling and launch features as meaningful brand moments - Translate brand strategy into product and feature messaging rooted in member value Business, data & measurement - Track business performance, KPIs, and brand health alongside campaign execution - Partner with media and growth teams to align brand and performance objectives - Define success metrics and improve future strategy through performance analysis - Apply qualitative and quantitative analysis to improve acquisition efficiency and long-term growth What we're looking for: - 6+ years of experience in brand marketing, strategy, integrated marketing, or product marketing - Experience within consumer apps, digital platforms, or high-growth consumer brands preferred - Experience leading integrated agency teams and large-scale campaigns from strategy through execution - Strong cross-functional leadership across product, creative, insights, media, PR, and growth - Strategic thinking, creative storytelling, and analytical rigor - Experience translating consumer insights into briefs, brand strategy, and integrated marketing plans - Understanding of how brand and performance marketing drive growth - Strong organizational skills and ability to manage multiple workstreams Additional benefits: - Medical, mental health, and wellness benefits - Competitive compensation and 401(k) match - Employee stock purchase program - Generous PTO and 14 paid holidays - Annual training allowance and ERG opportunities - 20 weeks of paid parental leave and family support resources - Company gatherings and employee events Match Group is an equal opportunity employer committed to diversity and inclusion.
