GTM Strategy & Operations Analyst

Quick Facts

• Role: GTM Strategy & Operations generalist (individual contributor)

Description

Drive go-to-market strategy and growth for a B2B business across products, customer segments, and routes to market. Translate business priorities into growth strategies, operating plans, and cross-functional execution, including launch planning, success metrics, segmentation, and commercialization models. Work with Product, Sales, Success, Marketing, Finance, and Data/Analytics to measure performance, improve GTM operating plans, and scale adoption.

Role Description (What You Will Do)

• Drive go-to-market strategy across products, customer segments, and routes to market
• Develop goals, launch success metrics, and operating KPIs; monitor performance with Data Science and Analytics
• Build growth strategies and strategic bets across new products and market opportunities
• Create customer segmentation frameworks and tailored strategies
• Provide structured customer feedback and market insights to inform product roadmap prioritization
• Partner with Pricing, Finance, and Product on packaging and monetization strategies aligned to commercial strategy
• Conduct market, competitive, and customer research to find whitespace opportunities
• Collaborate cross-functionally with Sales, Customer Success, Marketing, Product, Finance, and Operations
• Analyze business performance and improve GTM strategy and operating plans based on data and insights

Requirements

• Experience across GTM strategy, business operations, management consulting, product strategy, finance, or related functions in high-growth technology environments
• Strong fluency in data and analytics; ability to define meaningful success metrics and drive data-informed decisions
• Experience across multiple products, customer segments, or routes to market (technical/API-based products is a plus)
• Broad understanding of B2B GTM operating models across Sales, Success, Product, Marketing, and Operations
• Demonstrated success contributing to complex cross-functional strategy and execution initiatives
• Comfort balancing strategic recommendations with operational detail
• Strong product intuition and ability to partner with Product on roadmap prioritization and commercialization strategy
• Experience developing or evaluating pricing, packaging, monetization, or commercial strategies with Product and Finance
• Thrive in ambiguous, fast-moving environments; bring structure and clarity to complex problems
• Clear communicator; able to build alignment across technical and non-technical teams

Benefits

• Hybrid work model: 3 days in the office per week
• Relocation assistance for new employees