Principal Revenue Strategy Consultant

GitLab

24m ago • Remote

Senior

Remote

168,000 - 285,600 USD/yr

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Quick Facts

  • Role: Principal Revenue Strategist (Senior individual contributor)
  • Reports to: VP of Revenue Strategy

Description

Shape how products are brought to market as artificial intelligence changes how software is built and bought. Connect market, product, and field insights to clear recommendations on where to invest, how to reach customers, and what needs to change in selling and monetization.

Responsibilities

  • Shape revenue strategy across customer segmentation, sales coverage, sales motions, and investment priorities.
  • Design multi-quarter changes in how we sell and monetize, defining impacts for the customer journey, metrics, roles, incentives, and operating model; align on the path forward with Field Operations and Enablement.
  • Develop market and expansion strategies, prioritizing markets, defining go-to-market models and capacity needs, and identifying operational dependencies for entering or scaling in new regions.
  • Translate field and customer insights into product input and translate product direction into commercial implications; provide commercially grounded input on pricing and packaging.
  • Contribute strategic inputs to long-range planning (e.g., TAM, sales capacity, productivity, and unit economics), while annual planning, quota setting, and territory design are owned by Field Operations and Finance.
  • Build models, write decision memos, run analyses, and facilitate working sessions to turn recommendations into action.
  • Advise senior leaders in Sales, Finance, and Product by distilling complex problems into clear recommendations with explicit assumptions and trade-offs.

Benefits

  • Flexible Paid Time Off
  • Team Member Resource Groups
  • Equity Compensation & Employee Stock Purchase Plan
  • Growth and Development Fund
  • Parental Leave

Requirements

  • Experience owning complex go-to-market or revenue strategy work in a growing technology company, consulting, or both.
  • Direct experience solving B2B software go-to-market problems (segmentation, coverage, pipeline and conversion, sales capacity and productivity, incentives, pricing and packaging).
  • A structured approach to testing assumptions and turning unclear problems into frameworks, recommendations, and practical next steps.
  • Strong commercial and analytical judgment, including the ability to build models and recognize when evidence is sufficient.
  • Credible work with senior leaders—able to challenge decisions with evidence and influence without formal authority.
  • Collaborative, hands-on approach treating execution as part of strategy (individual contributor role).

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