
Head of Experiential Events
Salesforce
New York, NY • 17m ago • Hybrid
Senior
Hybrid
117,400 - 177,600 USD/yr
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Quick Facts
- Role: Head of Experiential Events (first hire)
- Focus: Experiential and events strategy for Listen
Description
Partner with the Head of Marketing to define and scale Listen’s experiential and events strategy, creating a distinctive brand presence from the ground up. Reimagine how Listen shows up at industry conferences and build owned experiences from scratch, from intimate dinners and customer roundtables to salons, pop-ups, and larger brand moments. Own the full execution cycle and continuously measure performance to improve the program.
Responsibilities
- Shape Listen’s experiential and events strategy with Marketing
- Elevate conference appearances (booth presence, speaking moments, sponsorships, and adjacent experiences)
- Create and produce owned experiences from scratch
- Build the events playbook: repeatable concepts, creative standards, production processes, and measurement frameworks
- Partner with sales, product marketing, design, and leadership to align experiences with broader campaigns and business goals
- Own details end-to-end: venues, vendors, budgets, creative, guest lists, programming, production, and on-site execution
- Measure performance, gather learnings, and raise the bar over time
Requirements
- 5+ years of relevant experience in experiential marketing, events, brand experiences, field marketing, or a related discipline
- Strong creative judgment and a proven track record of producing memorable experiences
- Builder mindset for creating a 0-to-1 events and experiential function
- Ability to manage dozens of moving pieces without losing quality
- Hands-on execution comfort, including vendor negotiation and on-site issue resolution
- Excitement about travel and representing the brand in the field
- Highly collaborative, low-ego working style across sales, marketing, design, product, and leadership
Benefits
- Time off programs
- Medical, dental, vision
- Mental health support
- Paid parental leave
- Life and disability insurance
- 401(k)
- Employee stock purchasing program
- Base salary range: $117,400–$177,600 annually (or $140,900–$193,700 in select SF/NYC metro cities)
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