Retail Media Activation Manager

Quick Facts

• Retail media campaigns activation end-to-end (briefs → launch details → evaluation)
• Cross-functional coordination between clients, retailers, and internal specialists
• Ensures the right timing, format, and execution of retail media campaigns

Description

You will manage retail media campaigns from initial brief through results evaluation. You will act as a connector between client teams, retail partners, and specialists to ensure smooth campaign execution with correct inputs, approvals, and communication. You will also gather campaign results and support ongoing process improvements to scale retail media services.

Responsibilities

• Receive and process retail media campaign briefs from client teams
• Propose retail media solutions and recommend suitable retail partners and formats
• Coordinate campaigns across retailers, partners, and internal specialists
• Track deadlines, required materials, approvals, and key details to keep campaigns running smoothly
• Communicate with retailers and retail media partners regarding options, pricing, and implementation
• Monitor progress, identify what needs to change, and flag potential issues early
• Collect campaign results and participate in performance evaluation
• Help set up and improve processes to enable scaling and better retail media delivery

Requirements

• Ability to organize, coordinate, and stay in control when multiple activities happen at once
• Background in at least one of: brand marketing, media/digital agency, trade marketing, retail, e-commerce, account or project management, campaign management
• Enjoy communicating with people and building relationships
• Strong organization skills and attention to detail
• Ability to think in context and find solutions
• Capability to coordinate multiple stakeholders at the same time
• Motivation to understand how retail media and commerce work

Benefits

• 5 weeks vacation + 3 extra days off + 1 paid day for a charity project
• Flexible work (office/home office; start/end by team agreement)
• Employment contract ideally fixed-term (3-month probation) followed by extension to indefinite term
• Annual benefits budget (~15,000 CZK) plus additional education budget
• Modern office facilities (DOCK) with many on-site amenities
• First 14 days of illness compensated up to 100% salary
• Psychotherapy, well-being, massages, yoga in the office
• Dog-friendly office and shared parking spaces
• Support for growth areas like tracking, analytics, data transformation, data science, Python, and large datasets
• Continuous training (media, analytics, planning, presentation, negotiation) with certifications from suppliers (Google, Seznam, etc.) and strong on-the-job learning
• Optional teambuilding, company cottage, and sports/evening events