Affiliate Strategist

🏢 Summary: Senior-level Paid Search role leading enterprise strategy and execution across large-scale media investments, acting as a strategic partner to clients and overseeing complex campaign structures. The position combines hands-on platform management with team leadership, driving optimization, automation, and innovation across Google Ads, SA360, and Microsoft Ads. Offers a remote-first setup, competitive salary, performance bonus, and comprehensive benefits. 🗂️ Requirements: 6+ years managing enterprise-level paid search programs, Minimum 2 years of staff management experience, Experience managing large-scale paid search investments and complex account structures, Experience in SaaS, fintech, HR/payroll, SMB platform, or similar performance marketing environments, Deep expertise in Google Ads and Microsoft Ads, Experience with campaign architecture, automation, audience targeting, bidding frameworks, and feed management, Experience using GA4 and enterprise analytics platforms, Ability to manage multiple products, campaigns, and business objectives simultaneously 📃 Skills: GoogleAds, MicrosoftAds, SA360, GA4, Automation, AudienceTargeting, Bidding, FeedManagement, Analytics, Forecasting, Budgeting, Optimization 🏢 Description: The Role Benefits - Remote-first culture - Unlimited PTO - Extended Holiday break (Winter) - Flexible schedules - Work from anywhere options* - 100% paid parental leave - 401(k) matching - Medical, Dental, Vision, Life, Pet Insurance - Sponsored life insurance - Short Term Disability insurance and additional voluntary insurance - Annual Class Pass credits and more! Compensation The anticipated annual salary for this role will range from $110,000 - $150,000, based on consideration of a wide array of factors unique to each candidate, including skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. The total compensation package will include the benefits listed above and an annual performance bonus. This role has an associated annual target bonus component which is paid out based on Company performance, department performance, and individual performance. Bonuses are not guaranteed and you must be an active employee in good standing and not on a Performance Improvement Plan to be eligible. *This position may be performed remotely in most states within the US, with some exclusions. You Will Be - Serving as a senior strategic partner and embedded extension of the client’s marketing organization, leading paid search strategy, performance management, and executive-level business planning across a $100M+ multi-product media investment - Operating as both a strategist and hands-on practitioner by driving campaign architecture, optimization, execution oversight, and innovation initiatives to ensure operational excellence and measurable business impact - Managing highly complex enterprise account structures across SA360, Google Ads, Microsoft Ads, and other relevant paid search platforms - Balancing multiple stakeholder groups, competing business priorities, and evolving growth objectives within a sophisticated enterprise ecosystem - Driving strategic planning, forecasting, budgeting, testing roadmaps, and performance optimization initiatives aligned to client growth goals and broader business objectives - Translating complex performance trends and business insights into clear, executive-level recommendations and action plans for senior client stakeholders - Partnering closely with Client Strategy, Analytics, Strategy, Creative, and channel leadership teams to ensure integrated marketing alignment and operational excellence - Identifying opportunities for innovation, growth, process improvement, and operational scalability across the engagement - Leading, developing, mentoring, and supporting a team of four Paid Search Specialists through coaching, career development, quality assurance, prioritization, and performance management - Providing strong oversight of campaign execution, QA processes, account health, and delivery standards to ensure flawless execution across the business - Driving innovation and thought leadership across enterprise paid search strategy, automation, audience targeting, measurement, and optimization initiatives - Managing and escalating critical client or account issues appropriately while maintaining strong trust and partnership with senior stakeholders - Staying at the forefront of emerging trends, platform changes, AI-driven search developments, and evolving enterprise paid media strategies You Must Have - 6+ years of experience managing enterprise-level paid search programs within agency and/or client-side environments - Minimum of 2 years prior staff management experience with demonstrated success in developing, mentoring, and leading high-performing team members - Proven success in managing large-scale paid search investments and highly complex account structures across enterprise organizations - Experience supporting sophisticated SaaS, fintech, HR/payroll, SMB platform, or similarly complex performance marketing businesses - Deep expertise across Google Ads, Microsoft Ads, campaign architecture, automation strategies, audience targeting, bidding frameworks, feed management, and enterprise-scale optimization - Strong analytical and problem-solving skills with experience leveraging performance data, GA4, and enterprise analytics platforms to drive strategic decision-making and optimization opportunities - Excellent oral, written, and interpersonal communication skills with the ability to build trust and influence across teams and stakeholders - Ability to operate effectively within fast-paced, highly visible enterprise environments while managing complex stakeholder relationships and competing business priorities - Experience leading large-scale paid search engagements across multiple products, campaigns, audiences, and business objectives simultaneously - Strong track record driving operational rigor, process improvement, and strategic recommendations through data-driven insights and executive-level client communication This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9.

🏢 Summary: Client-facing Paid Social Strategist role focused on building and optimizing LinkedIn advertising strategies for B2B mid-market and enterprise clients. The position involves managing multiple accounts, developing quarterly paid media strategies, overseeing budgets, and driving measurable performance outcomes. This remote-first role requires strong analytical expertise and hands-on experience with LinkedIn Ads and related marketing technology platforms. 🗂️ Requirements: 2+ years experience at a performance/digital marketing agency supporting B2B clients, Hands-on experience with LinkedIn Ads campaigns, Deep expertise in paid social advertising, Proficiency with LinkedIn Campaign Manager, Experience with ZoomInfo and 6sense, Strong knowledge of paid media principles (keyword research, bid management, campaign optimization), Ability to analyze campaign performance using Google Analytics, GA4, or Excel, Experience with audience segmentation (tier, job title, etc.), Proven success managing mid-market or enterprise accounts, Ability to manage multiple client accounts simultaneously 📃 Skills: LinkedIn, LinkedInCampaignManager, ZoomInfo, 6sense, GoogleAnalytics, GA4, Excel, CRM, Programmatic, OCT 🏢 Description: The Paid Strategist is a client-facing role responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating with clients and internal stakeholders to execute Paid Social initiatives. In this role, you will build high-performing Paid strategies for B2B businesses across Technology, Industrial, and Services markets. (Internal Title: Account Strategist, Paid Social) Roles & Responsibilities - Oversee and lead a collection of Social Media accounts - Serve as direct support to client contacts - Communicate weekly with vendors or operational partners to ensure alignment on tasks, quality, and improvements - Build strategies for clients each quarter - Create, maintain, and optimize budgets for paid media campaigns - Deeply understand client positioning and unique value propositions - Confirm lead routing accuracy within a CRM - Maintain personal productivity and utilization - Work directly with Associate Director to achieve internal and client goals - Understand the value of Programmatic campaigns - Drive cross-sells, upsells, and referrals through client relationships - Execute and optimize advertising campaigns within LinkedIn, including ad copywriting, TAM development, and targeting to maximize ROI What You Offer - 2+ years experience at a performance/digital marketing agency supporting B2B clients - Deep expertise in paid social advertising campaigns, specifically LinkedIn Ads - Understanding of LinkedIn ad units including conversation ads, document ads, CTV, and more - Proficiency with LinkedIn Campaign Manager, ZoomInfo, 6sense, and related tools - Strong understanding of paid media principles including keyword research, ad copywriting, bid management, and campaign optimization - Ability to analyze performance data using Google Analytics, GA4, Excel, or other analytics platforms - Ability to drive and measure results via OCT - Experience with audience segmentation by tier, job title, etc. - Proven success with mid-market or enterprise accounts - Ability to organize, prioritize, and manage multiple projects simultaneously - Travel to visit clients approximately once per year per client or as needed What Success Looks Like - Manage approximately five mid-tier and enterprise accounts - Meet and exceed KPIs including client North Star Metrics (NSMs) and Client Satisfaction scores - Build client trust leading to consistent renewals - Cross-sell services aligned with client goals - Clearly communicate results to client contacts and executives - Make exceptional strategic decisions for accounts Benefits - Medical, dental, vision, disability, and life insurance (100% employer-paid plan for employee, 50% contribution for dependents) - Mental health support through Spring Health and Headspace - Physical health support including Omada, Carrot fertility support, Aaptiv workouts, and One Medical membership - Unlimited PTO (2-week minimum), paid company holidays, birthday off, end-of-year recharge, paid parental leave - Traditional and Roth 401(k) with 3% company match - Annual bonus based on tenure Work Environment Requirements - Remote-first role with option to work from US locations or approved global locations (Canada, UK, Australia) with valid work authorization - 100% virtual work from home office - Use of laptop (PC or Mac), Zoom, Slack, and other productivity tools - Reliable internet access and professional background required - Ability to remain stationary for extended periods and interpret written and verbal communication - Ability to perform essential job duties with or without reasonable accommodation

🏢 Summary: Client-facing Paid Social Strategist role focused on building and optimizing LinkedIn advertising strategies for B2B clients across technology, industrial, and services sectors. Responsible for managing multiple mid-market and enterprise accounts, developing quarterly strategies, and driving measurable performance through data-driven campaign execution. The position operates remotely and emphasizes analytics, CRM alignment, and cross-sell growth. 🗂️ Requirements: 2+ years experience at a performance/digital marketing agency, Hands-on experience supporting B2B clients, Deep expertise in LinkedIn Ads, Experience managing paid social campaigns end-to-end, Ability to build and manage paid media budgets, Experience with mid-market or enterprise accounts, Ability to analyze and optimize campaigns using analytics tools, Understanding of audience segmentation and targeting, Ability to manage multiple client accounts simultaneously 📃 Skills: LinkedIn, LinkedInCampaignManager, Zoominfo, 6Sense, GoogleAnalytics, GA4, Excel, CRM, Programmatic, OCT 🏢 Description: Roles & Responsibilities Oversee and lead a collection of Social Media accounts Serve as direct support to client contacts Weekly communication with any vendors or operational partners to ensure alignment on tasks, work quality, and improvements Build strategies for clients each quarter Create, maintain, and optimize budgets for paid media campaigns Deeply understand client positioning and unique value propositions Confirm lead routing is accurate within a CRM Responsible for personal productivity and utilization Work directly with Associate Director to ensure internal and client goals are being achieved Understand the value of Programmatic campaigns Drive cross-sells, upsells and referrals via client relationships and professional network Execute and optimize advertising campaigns within LinkedIn including ad copywriting, TAM development, and targeting to maximize ROI What You Offer 2+ years experience working at a performance/digital marketing agency, with hands-on experience supporting B2B clients Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads Understanding of different Ad Units within the LinkedIn Platform such as conversation ads, document ads, CTV and more Proficiency in using advertising platforms and tools such as LinkedIn Campaign Manager, Zoominfo, 6Sense, and more Strong understanding of Paid principles, including keyword research, ad copywriting, bid management, and campaign optimization Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms to make data-driven decisions and optimize campaign performance Ability to drive results and measure via OCT Experience with audience segmentation by tier, job title etc. Proven and measurable success with mid-market or enterprise accounts Ability to translate and articulate strategy and tell stories with data Ability to organize, prioritize and manage multiple projects simultaneously Travel to visit clients approximately once per year, per client or as needed What Success Looks Like Effectively manage approximately five mid-tier and enterprise accounts Meet and exceed department level KPIs, such as client growth and goal attainment (core KPIs include client NSMs and Client Satisfaction scores) Build client trust and relationships that create consistent renewals Cross-sell services that align with client goals and objectives Clearly communicate results with client point of contact and executives Exceptional decision making as it relates to strategic direction for accounts Benefits Medical, dental, vision plans, disability, and life insurance coverage for you and your family 100% employer-paid plan for you and 50% employer contribution for dependents Mental health support through Spring Health and Headspace Physical health support through Omada, Carrott, Aaptiv virtual workouts, and complimentary One Medical membership Unlimited PTO (2-week minimum), Paid Company Holidays, Birthday Off, End of Year Recharge (December 24 - January 1), Paid Parental Leave Traditional and Roth 401(k) with a 3% company match Annual bonus based on tenure Work Environment Requirements Remote-first role with ability to work from anywhere in the US; global opportunities available where established Operate 100% virtually from a home office Daily collaboration through virtual meetings (Zoom) and Slack Use of laptop (PC or Mac), software platforms, and office productivity tools Ability to remain stationary for extended periods and maintain reliable internet access Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions