GTM Lead (Outbound & Prospecting)

Quick Facts

• Role: GTM Lead (Outbound & Prospecting)

• Focus: Build and scale outbound pipeline for Corporate and Mid-Market segments in North America

• Team: Lead SDRs as a hands-on player-coach

• Success metrics: pipeline dollars and revenue

Description

Own outbound pipeline targets for North America Corporate and Mid-Market segments, leading a team of SDRs while staying hands-on to prospect, open new accounts, and coach in the moment. Define the next version of outbound—what to automate with AI, what stays human, and how to break into new accounts and segments—then build it. Measure performance by pipeline dollars and revenue, with outbound experiments across segments, channels, and markets.

Responsibilities

• Own outbound pipeline with targets set in pipeline dollars and revenue

• Lead and grow an SDR team (with additional headcount planned)

• Act as a player-coach: prospect, open new accounts, coach SDRs during live activity

• Build AI agents, automations, and signal-based workflows to let a lean team cover a large market

• Run go-to-market experiments across segments, channels, and markets and double down on what works

• Build onboarding, enablement, and coaching to develop SDRs into future closers

• Partner with Account Executives, sales leadership, marketing, and RevOps on ICP and clean handoff to AEs

Requirements

• 8+ years in B2B software/technology sales, including time in a closing seat where you carried and beat a number

• Experience leading people (managing SDRs/AEs or building a sales function from the ground up)

• Shipped AI agents, automations, or workflows that changed how you or your team sells; able to explain them

• Recent hands-on outbound experience with technical and business buyers

• Strong working knowledge of CRM and modern outbound tooling

• Data-driven approach: pipeline dollars, conversion, win rate, and deal size

• Track record in fast-growing companies; comfort with ambiguity and pace

• Clear, concise communication and coaching style

Benefits

• Annual discretionary learning & development stipend

• Annual discretionary social travel stipend

• Annual team offsite

• Monthly co-working stipend (if not near main hubs)

• Innovative, high-velocity culture with growth paths to drive impact beyond the immediate role