Head of Brand

Quick Facts

• Role: Head of Brand

• Focus: Define and amplify the company’s global brand narrative

• Market: US experience required

Description

You will define and orchestrate the long-term brand vision to transform the brand into a distinctive, globally recognized presence—grounded in both logic and emotion. The role includes building category-defining narratives, leading social media and events, running bold brand campaigns, and partnering with senior leadership on thought leadership and PR. You will measure brand impact using data and align brand awareness with performance acquisition and consistent content messaging.

Responsibilities

• Define and orchestrate long-term brand vision and narrative (including shifting from web automation roots to AI)

• Build and lead the brand team; move from ad-hoc activity to cohesive, high-impact strategy

• Create new categories through bold campaigns and digital PR (e.g., viral community challenges, partnership announcements)

• Act as a strategic partner to senior leadership on thought leadership and high-leverage speaking opportunities

• Align brand messaging and timing with marketing leadership so Brand, Performance, and Content work together

• Collaborate with PeopleOps to shape employer branding

• Build a measurement framework for brand success (share of voice, sentiment analysis, direct traffic lift, organic search volume)

• Use an automation workflow to monitor brand

Requirements

• 5+ years of brand marketing experience, ideally in a technology company serving developers and B2B SaaS/PaaS

• US market experience (cultural nuances)

• Experience hiring, mentoring, and leading high-performing teams

• Strong understanding of building a distinctive brand and turning users into advocates

• Experience repositioning or defining new market space

• Ability to distill complex technical topics (e.g., API/webhooks, MCP, headless browsers, AI agents) into a clear vision for both engineers and executives

• Creative and visual fluency for setting visual identity standards

• Authentic communication style (avoid buzzwords)

• Cross-functional collaboration with Content, Design, DevRel, and leadership

• Excellent English written and verbal communication

Benefits

• Full-time position in Prague with hybrid work

• Flexible working hours

• Stock options and profit sharing

• Education and training budget, conference tickets, and internal learning sessions

• Hardware budget and tools provided

• Free lunches daily and unlimited coffee/snacks and drinks

• Team offsites and additional office perks (e.g., Multisport card, amenities, pets/kids/bikes)