Head of Performance Marketing

Quick Facts

• Role: Head of Performance Marketing
• Focus: Performance marketing leadership across multiple markets

Description

Lead a data-driven performance marketing team responsible for results, millions-level monthly budgets, and campaigns reaching millions of users. You will develop and test creative hypotheses, optimize Facebook and Google ad accounts and budgeting, implement automation and AI agents, and analyze performance across ads, products, creatives, and marketing copy.

Responsibilities

• Lead the performance marketing team across markets (priorities, feedback, people development)
• Create and test creative hypotheses from idea and brief to evaluation
• Oversee advertising accounts and ensure efficient budget use
• Introduce automation and AI agents into the team’s day-to-day work
• Analyze marketing performance (ads, products, posts, creatives, and marketing texts)
• Find underperforming areas and untapped potential
• Deliver quality reporting and evaluate campaigns

Requirements

• Experience leading a team
• Experience with Facebook Ads and Google Ads
• View AI and automation in advertising as an opportunity and be willing to adjust the way you work
• Common sense and a strong drive to achieve results
• Critical thinking with a customer-first mindset
• Reliability and independence
• Willingness to work in the Malešice office (not remote)
• BigQuery and Looker Studio experience is a plus

Benefits

• Work for a Czech love brand with passionate people
• Discounts on Mixit products, plus regular tastings
• Multisport card
• Opportunity to receive a company notebook