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July 1, 2026
Manager, Sales Planning-West
Senior • Hybrid
135,000 - 155,004 USD/yr
Walnut Creek, CA
BUILT ON FLAVOR. FUELED BY PEOPLE.
What's it like to work here? There's a lot of snacking and geeking out over what everyone cooked over the weekend, along with plenty of hard work. With over 100 products sold nationwide, the company is a top-five brand in multiple flavor categories at Costco, Walmart, Whole Foods, and more.
About the Role
The Manager, Sales Planning – West serves as a key commercial leader responsible for driving the integration of sales, demand, and inventory planning across the organization, focusing on the Western Region of Grocery. This role partners cross-functionally with Sales, Brand, Finance, and Operations to deliver accurate forecasts, optimize trade investment, and improve customer inventory health.
Key Responsibilities
Strategic Sales Planning Leadership
- Lead the development of sales and demand plans, aligning volume, revenue, and trade investment targets with company strategy.
- Drive the end-to-end planning calendar with cross-functional partners.
- Challenge assumptions and improve analytical rigor through data-driven insights and scenario modeling.
Team Development
- Build team capabilities in forecasting, analytics, and communication.
- Create a collaborative and performance-driven environment focused on continuous improvement.
Forecasting & Demand Planning
- Own divisional monthly sales forecast accuracy and integration into demand planning.
- Manage cross-functional forecasting reviews and updates.
- Partner with Finance to align forecasts with financial and strategic objectives.
Trade & Promotional Effectiveness
- Oversee post-event analysis and ROI evaluation for trade and promotional spend.
- Identify opportunities to improve investment efficiency and recommend reallocation strategies.
- Support Trade Finance teams with promotional planning integration and tool alignment.
Customer Inventory & Supply Optimization
- Monitor customer-level inventory performance to prevent out-of-stocks or overstocks.
- Develop and maintain real-time dashboards and visibility tools.
- Partner with Supply Chain to support inventory health and service level goals.
- Anticipate inventory requirements for new items using sales and promotional analysis.
Process & Infrastructure Enhancement
- Design scalable processes, tools, and templates for sales planning and forecasting.
- Partner with IT and Data teams to enhance TPM, ERP, and BI capabilities.
- Standardize reporting and establish KPIs to improve planning effectiveness.
Executive Communication & Strategic Partnership
- Serve as a liaison between Sales and cross-functional leadership.
- Provide leadership with data-driven insights into sales execution and forecast risk.
- Participate in executive-level presentations and strategic business reviews.
Qualifications
- Bachelor's Degree required; MBA or related advanced degree preferred.
- 5+ years of experience in Sales Planning, Demand Planning, or Commercial Analytics.
- Experience within CPG or Food & Beverage preferred.
- Experience managing annual planning and forecasting cycles.
- Collaboration experience across Sales, Finance, Supply Chain, and IT.
- Proficiency with Exceedra, Confido, or similar trade promotion management systems.
- Intermediate Excel or BI tools proficiency; SAP Business One knowledge is a plus.
Location and Travel
The role is based onsite in Walnut Creek, CA with a hybrid structure of 4 office days weekly and flexible Fridays.
Compensation
The expected starting salary range for this role is $135,000-$155,000 per year.
Benefits
- Paid time off
- 401k
- Bonus and incentive eligibility
- Equity grants
- Competitive health benefits
- Parental leave and family-friendly benefits
Work Environment
- Fast-paced and collaborative culture
- Focus on smart risk-taking and continuous improvement
- Flexible work arrangements supporting work-life balance
Equal Opportunity
All qualified applicants will receive consideration for employment without regard to legally protected characteristics.
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Manager, Sales Planning-East
Senior
Hybrid
Walnut Creek, CA
135,000 - 155,004 USD/yr
🏢 Summary: Sales Planning Manager role focused on forecasting, demand planning, trade investment optimization, and inventory management for the Eastern grocery region. The position partners cross-functionally with Sales, Finance, Supply Chain, Brand, and IT to drive data-driven commercial planning and operational efficiency in a fast-paced CPG environment. Hybrid onsite role in Walnut Creek, CA with leadership responsibilities and strategic planning ownership. 🗂️ Requirements: Bachelor's degree, 5+ years of experience in Sales Planning, Demand Planning, or Commercial Analytics, Experience in CPG or Food & Beverage industry, Experience managing annual planning and forecasting cycles, Cross-functional collaboration with Sales, Finance, Supply Chain, and IT, Proficiency with trade promotion management systems, Intermediate Excel or BI tools skills, Ability to manage forecasting and demand planning processes 📃 Skills: Excel, SAP, Exceedra, Confido, BI, ERP, TPM, Forecasting, Analytics, DemandPlanning, SupplyChain 🏢 Description: BUILT ON FLAVOR. FUELED BY PEOPLE. What's it like to work at Kinder's? Well, there's a lot of snacking and geeking out over what we all cooked over the weekend. Beyond that, there's also plenty of hard work. Because we don't just like flavor, we're obsessed with it. With over 100 products sold nationwide, we're now a top-five brand in multiple flavor categories at Costco, Walmart, Whole Foods, and more. We're not your typical CPG company. Privately held and founder-led, we like to think of ourselves as a pirate ship in a sea of cruise ships. Our crew is adventurous and fearless. We chart our own course and chase big ideas to make food unforgettable. As we expand globally and approach $1 billion in revenue, we need more smart-and-scrappy, flavor-obsessed people to come aboard. If you're looking for a place where you can see the real impact of your work, this is it. Every day, you'll be part of a journey to add flavor to millions of meals and lives. About the Role: The Manager, Sales Planning – East serves as a key commercial leader responsible for driving the integration of sales, demand, and inventory planning across the organization, focusing on the Eastern Region of Grocery. This role is part of a high-performing team that partners cross-functionally with Sales, Brand, Finance, and Operations to deliver accurate forecasts, optimize trade investment, and improve customer inventory health. The Manager ensures that commercial plans are data-driven, strategically aligned, and executed to support sustainable growth and operational efficiency. Key Responsibilities Include: Strategic Sales Planning Leadership - Lead the development of sales and demand plans, aligning volume, revenue, and trade investment targets with company strategy. - Drive the end-to-end planning calendar, ensuring alignment and timely input from cross-functional partners including brand, sales, planning, and finance. - Challenge assumptions and elevate the analytical rigor of commercial plans through data-driven insights and scenario modeling. Team Development - Build team capabilities in forecasting, analytics, and cross-functional communication. - Create a collaborative and performance-driven environment that emphasizes continuous improvement and proactive problem-solving. Forecasting & Demand Planning - Own divisional monthly sales forecast accuracy and integration into the Demand Planning process. - Manage cross-functional forecasting reviews, ensuring timely updates reflecting current market dynamics, customer performance, and promotional shifts. - Partner with Finance to ensure forecast alignment with financial targets and strategic objectives for revenues, trade spend, and total promotional spend. Trade & Promotional Effectiveness - Oversee post-event analysis and ROI evaluation for trade and promotional spend. - Identify opportunities to improve trade and total investment spend efficiency and recommend reallocation strategies. - Support Trade Finance teams with integration of sales plans, trade planners, and trade promotional tools during annual promotional planning. Customer Inventory & Supply Optimization - Monitor customer-level inventory performance, driving proactive actions to prevent out-of-stocks or overstocks. - Develop and maintain real-time dashboards and visibility tools for internal and external stakeholders. - Partner with Supply Chain to ensure sales and operations alignment, supporting service level and inventory health goals. - Anticipate inventory requirements for new items based on historical sales performance, promotion analysis, and customer loading needs. Process & Infrastructure Enhancement - Design and implement scalable processes, tools, and templates for sales planning, forecasting, and performance tracking. - Partner with IT and Data teams to enhance system capabilities such as TPM, ERP, and BI tools. - Standardize reporting and establish KPIs to measure and improve commercial planning effectiveness. Executive Communication & Strategic Partnership - Serve as a liaison between Sales and cross-functional leadership, ensuring commercial plans are cohesive and actionable. - Provide leadership with data-driven insights into sales execution, trade effectiveness, and forecast risk. - Partner in executive-level presentations and represent the Sales Planning function in strategic business reviews. What You Bring To The Table: Education & Experience - Bachelor's Degree required; MBA or related advanced degree preferred. - 5+ years of progressive experience in Sales Planning, Demand Planning, or Commercial Analytics, preferably within CPG or Food & Beverage. - Experience with major grocery retailers is a plus. - Proven experience managing complex annual planning and forecasting cycles. - Strong business acumen with experience collaborating across Sales, Finance, Supply Chain, and IT. - Proficiency with trade promotion management systems such as Exceedra or Confido and intermediate Excel or BI tools skills; SAP Business One knowledge is a plus. Leadership Characteristics - Strategic Operator: Thinks broadly and anticipates the commercial and operational impact of planning decisions. - Analytical Innovator: Uses data and insights to influence strategic direction and improve business performance. - Collaborative Partner: Excels at cross-functional communication and alignment in a fast-paced, high-growth environment. - Change Agent: Continuously improves systems, processes, and behaviors to drive better outcomes. Location and Travel: The position follows a hybrid work structure with 4 days in the office weekly and flexibility on Fridays. Pay Transparency: The expected starting salary range for this role is $135,000-$155,000 per year. SEASONED FOR SUCCESS: - No two days are the same. - Team members are encouraged to make decisions quickly in ambiguous situations. - The company values smart risk-taking, continuous learning, and entrepreneurial thinking. - Employees are expected to work hard to achieve exceptional outcomes. BENEFITS THAT BRING MORE TO THE TABLE: - Paid time off - 401k - Bonus and incentive eligibility - Equity grants - Competitive health benefits - Family-friendly benefits including parental leave OUR RECIPE FOR BALANCE: The company supports collaboration, flexibility, and work-life balance through a hybrid work environment. WHERE EVERY INGREDIENT MATTERS: Equal opportunity employer statement.
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