
Director of Customer Success (Marketing Cloud)
Salesforce
Indianapolis, IN • 21m ago • Hybrid
Senior
Hybrid
171,200 - 273,000 USD/yr
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Quick Facts
Role: Customer Success Manager, Director – Marketing Cloud (Individual Contributor)
Focus: Signature Success Plan customer accountability, adoption, renewal/expansion
Description
Serve as the single point of customer accountability for high-value Marketing Cloud customers purchasing the Signature Success Plan, ensuring they achieve a significant return on investment through the Salesforce platform. Act as a trusted strategic advisor in a digital-first marketing environment, translating business goals into Marketing Cloud experiences and aligning business value with technical outcomes. Protect peak revenue as the primary interface for major incidents and drive platform adoption through quarterly health and feature-usage reviews.
Responsibilities
Coordinate Signature deliverables across the Signature lifecycle
Align Business and Technical stakeholders to customer priorities, projects, and problems
Develop and maintain executive-level customer relationships and drive innovation aligned to business challenges
Identify and address political barriers to customer success and expand product engagement
Lead major-incident response (e.g., checkout failures, email deliverability drops) with timely communication and resolution
Conduct quarterly reviews of feature usage and adoption (e.g., Journey Builder)
Identify underutilization of contracted entitlements and align features to increase throughput
Use AI literacy (agent automation, QBR support, initial health monitoring), basic prompt engineering, and AI-driven sentiment/intent analysis to flag early concerns
Seek training/certifications (Agentblazer) and apply product knowledge to ask effective diagnosis questions
Provide tailored release recommendations based on trends and quarterly monitoring
Coordinate with Sales, Engineering, and Product Management to support customer success and revenue opportunities
Requirements
10+ years of experience in Customer Success, SaaS platforms, and marketing operations
Strong consulting ability: facilitate discussions, handle objections, and translate business goals into product experiences
Ability to communicate technical issues to diverse audiences and translate technical concepts into business terms
Actively seek learning activities and mentors to accelerate development
5+ years experience supporting customers or as a user of Marketing Cloud or similar marketing tools
Marketing Cloud (Email Specialist, Engagement Foundations) certifications and/or Commerce Cloud training (preferred)
Salesforce certifications are a plus (AI Associate, Administrator, Advanced Administrator, Platform App Builder, Data 360 Specialist)
Agentblazer Champion status or higher (preferred)
Office-flexible role: in-office at least 3 days per week (not remote)
Benefits
Time off programs
Medical, dental, vision
Mental health support
Paid parental leave
Life and disability insurance
401(k) and employee stock purchasing program
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