Marketing Generalist (Tech Startup)

Quick Facts

• Role: Marketing Generalist (Tech Startup)

• Focus areas: social & creative, content, events, brand, media buying, web, employer branding

Description

You’ll join a tech company’s marketing team and grow into owning specific areas end-to-end—from idea to results. The role is highly autonomous and collaborative, with regular work alongside design, sales, and technical teams. You should have strong interest in both marketing and technology, and very good English.

Responsibilities

• Create and coordinate social media and creative assets with designers, sales, and technical teams

• Produce additional content including newsletters and longer blog articles in collaboration with technical teams

• Plan and execute participation in major US and EU conferences, plus own events and IT community meetups

• Manage brand strategy and positioning, target segments, and development of brand assets

• Run direct media buying experiments, including display and podcast advertising; evaluate relevant conferences and out-of-home options

• Support employer branding in the Czech Republic (career website, job ads, media articles/interviews, school outreach)

• Manage and test display and search campaigns via Google Ads, LinkedIn, and other systems

• Own web content and presentation for company websites with the UX/UI team

• Handle ad hoc initiatives such as SEO, PR, and legal topics like trademarks

Requirements

• Active interest in marketing and willingness to keep advancing

• Strong interest in technology and technical/product-oriented audiences

• Proactive drive to push work forward and resolve issues independently

• Very good English proficiency

• Full-time availability

Benefits

• Compensation aligned with experience, performance, and expectations

• Young, talented team with continuous learning opportunities

• High trust and freedom; no corporate “bullshit” or investor/management-driven busywork

• Working base in a historic villa area (Vinohrady), dog-friendly

• Free breakfast and lunch, fruit and snacks, fresh juices

• Equipment provided based on your preferences and needs

• Ergonomic chair (Spinalis) and standing desks

• Free on-site company barber

Selection Process

• Marketing-led interviews (no HR as the first point of contact)

• Short task to validate role fit in practice

• In-person meeting at the company site

• Final meeting with the CEO