Senior Product Marketing Associate

🏢 Summary: This role focuses on executing and optimizing sweepstakes and promotional campaigns on a mobile gaming platform to drive player acquisition, engagement, and retention. The position manages limited-time offers, seasonal activations, and lifecycle initiatives while leveraging analytics and A/B testing to improve key performance metrics. It requires close cross-functional collaboration and adherence to regulatory and compliance standards. 🗂️ Requirements: Bachelor's degree in Marketing, Business, Communications, or related field, 1–3 years (Associate) or 3–5 years (Senior Associate) experience in mobile gaming, sweepstakes, social casino, or consumer app marketing, Experience with campaign management and CRM platforms, Experience with analytics tools, A/B testing and data-driven decision-making experience, Ability to execute sweepstakes and promotional campaigns with regulatory compliance awareness 📃 Skills: CleverTap, SpringBig, Braze, GoogleAnalytics, Tableau, AppsFlyer, ABTesting, CRM, Analytics 🏢 Description: About the Role This position is responsible for supporting the execution of sweepstakes campaigns, promotional events, and player lifecycle initiatives on the platform. The role directly drives player acquisition, engagement, and conversion through the successful execution of sweepstakes campaigns, including no-purchase-necessary promotions, limited-time offers (LTOs), coin bundle events, and seasonal sweepstakes activations. Working closely with Product Marketing, Analytics, Product, and Compliance teams, this hire will help ensure the sweepstakes campaign calendar is executed seamlessly while contributing to improvements in key metrics such as pMAU, depositor conversion rate, and D30 retention. Responsibilities - Plan and manage sweepstakes player acquisition, engagement, and retention campaigns (emails, push notifications, in-app campaigns, sweepstakes entry promotions, and coin bundle offers). - Develop limited-time sweepstakes offers, prize-based promotions, and seasonal sweepstakes events to drive player activity and coin purchases. - Maintain the sweepstakes campaign calendar and ensure timely, error-free, and compliant execution of all events. - Use data insights and analytics to optimize sweepstakes campaigns and proactively recommend improvements to engagement and monetization mechanics. - Run A/B tests on sweepstakes campaign mechanics, entry offers, and prize structures; track key metrics and deliver actionable results. - Collaborate with Analytics, Product, Design, and Legal/Compliance teams to integrate sweepstakes campaigns seamlessly and ensure regulatory adherence. Key Competencies - Sweepstakes & Promotional Campaign Execution: Ability to plan, coordinate, and execute sweepstakes campaigns, limited-time offers (LTOs), seasonal activations, and promotional events with strong attention to detail and operational excellence. - Player Lifecycle & Retention Strategy: Understanding of player acquisition, engagement, retention, and conversion strategies, with the ability to optimize campaigns that improve key player lifecycle metrics such as pMAU, depositor conversion, and D30 retention. - Cross-Functional Collaboration: Proven ability to work effectively across Product Marketing, Product, Analytics, Compliance, and Operations teams to ensure campaigns are launched accurately, on time, and in alignment with business objectives. - Data Analysis & Performance Optimization: Ability to analyze campaign performance data, identify trends and opportunities, and make data-driven recommendations to improve promotional effectiveness and player engagement outcomes. - Regulatory & Compliance Awareness: Familiarity with sweepstakes regulations, promotional compliance requirements, and operational processes necessary to ensure campaigns adhere to legal and platform guidelines. Experience - Bachelor's degree in Marketing, Business, Communications, or a related field. - 1–3 years (Associate) or 3–5 years (Senior Associate) of experience in mobile gaming, sweepstakes, social casino, or consumer app marketing. LiveOps experience is a strong plus. - Experience with campaign management and CRM platforms (e.g., CleverTap, SpringBig, Braze) and analytics tools (e.g., Google Analytics, Tableau, AppsFlyer). - A/B testing and data-driven decision-making experience. - Familiarity with sweepstakes mechanics and promotional compliance requirements (no-purchase-necessary rules, prize fulfillment, applicable state regulations) is a strong plus. Total Starting Compensation including Base + Bonus: $120,114 Travel Requirement: Less than 10% Skillz embraces diversity and is proud to be an equal opportunity employer. As part of our commitment to diversifying our workforce, we do not discriminate on the basis of age, race, sex, gender, gender identity, color, religion, national origin, sexual orientation, marital status, citizenship, veteran status, or disability status, and we operate in compliance with the San Francisco Fair Chance Ordinance.

🏢 Summary: Senior Product Designer role focused on translating complex B2B wellness platforms into intuitive, polished user experiences. The position drives product vision, strategic design initiatives, and cross-functional alignment to deliver scalable, high-quality solutions. The role emphasizes strong product thinking, prototyping, and data-informed design to support business growth and user impact. 🗂️ Requirements: 5+ years product design experience, Experience designing complex B2B platforms, Ability to create product vision and strategic design direction, Experience collaborating with product and engineering teams, Proficiency in prototyping and presenting design concepts, Experience translating business goals into user-centered solutions, Ability to analyze qualitative and quantitative data, Experience building scalable design frameworks 📃 Skills: UX, UI, Prototyping, Figma, Research, Analytics, B2B, DesignSystems, Wireframing, Storytelling 🏢 Description: At Playlist, life's richest moments happen when people step away from screens to move, connect, explore, and play. We're building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. With popular brands like Mindbody and ClassPass, Playlist empowers businesses and individuals, making it effortless for aspirations to become actions. Join us in reshaping technology's role to foster meaningful, real-world connections. Mindbody equips wellness entrepreneurs with technology to support thriving businesses and create exceptional experiences. Innovation and curiosity drive our culture, connecting businesses and individuals through cutting-edge solutions. Join us if you're passionate about enhancing wellness through technology.About the Team Mindbody is a leading global platform empowering fitness, beauty, and wellness businesses to grow, operate seamlessly, and deliver exceptional client experiences. Founded over 25 years ago, Mindbody was the first software product built specifically for the wellness industry. Today, we support businesses of all sizes - from independent studios to global brands such as Orange Theory Fitness, Drybar, SoulCycle, Burn Boot Camp, and many more. About the Role This role is ideal for a seasoned individual contributor who excels at translating complex B2B platforms into intuitive, polished experiences. You bring a proactive mindset and an exceptional attention to detail, ensuring that even the most intricate systems feel clear, elegant, and human. You've driven strategic initiatives before and know when to zoom out to shape vision—and when to zoom in to refine the craft and ship with confidence. Your work will directly support wellness businesses that help people live healthier lives, making the impact of great design both meaningful and measurable. What you'll do Identify strategic opportunities where design can drive business growth and inspire new product directions. Anticipate future needs and create compelling product visions that align design, product, engineering, and leadership. Share work regularly with leaders and cross-functional partners, incorporating feedback quickly and thoughtfully. Champion excellence in craft and product thinking, setting a high bar for quality across the organization. Communicate ideas through polished prototypes, clear narratives, and strong storytelling. Build resilient, scalable frameworks that elevate design quality and consistency across the entire product. Who you are You have 5+ years of product design experience. You balance ambitious vision with staged, thoughtful rollouts. You see product and design leadership as intertwined and embrace opportunities to lead cross-functional teams through ambiguity. You thrive on complexity and love diving into broad, deep problem spaces. You excel at working independently to turn ambiguous, cross-functional problems into clear, cohesive visions. You translate business objectives into customer-centered design opportunities. You're a strong product thinker who forms rigorous hypotheses, influences team understanding, and spots new opportunities. You analyze qualitative and quantitative insights and turn them into actionable recommendations. You're excited about creating experiences that reduce friction for small and growing businesses so they can focus on what matters—transforming people's well-being. Pay transparency It is Playlist's intent to pay all Team Members competitive wages and salaries that are motivational, fair and equitable. The goal of Playlist's compensation program is to be transparent, attract potential employees, meet the needs of all current employees, and encourage Team Members to stay with our organization. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. The base salary range for this position in the United States is $140k to $175k. The total compensation package for this position may also include performance bonus, benefits and/or other applicable incentive compensation plans. Have we piqued your curiosity? Sound like the role for you? We'd love to hear from you! Even if you're not 100% sure about potential fit, we still encourage you to apply. We're looking for the right person, not the perfect series of checkboxes. The Company is an Equal Opportunity Employer. We highly value diversity at our company and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics. By entering your email and phone number and submitting your application, you consent to receive emails, calls and SMS about your application and other roles at The Company, including by auto-dialer. Message and data rates may apply. Opt-out or text STOP to cancel at any time. If you are a California resident or reside outside the United States then by submitting your application you confirm that you have read, understood, agree and - where applicable - grant your prior, free, informed and express consent for the processing of your personal information, including sensitive personal information, as described in our California Applicant Privacy Notice or International Applicant Privacy Notice (as applicable). Note: This description outlines key responsibilities but isn't intended to cover every task or duty. Additional responsibilities may be assigned as needed to support the team and business goals.

🏢 Summary: Senior Backend Engineer role focused on building and maintaining scalable, high-performance SaaS systems that power real-world wellness experiences. The position involves designing APIs, leading microservices architecture decisions, and collaborating cross-functionally to deliver reliable, observable, and well-tested solutions. You will drive engineering best practices while mentoring others and contributing to a scalable AWS-based environment. 🗂️ Requirements: 5+ years experience developing large-scale SaaS applications, Strong proficiency in .NET and C#, Experience with Python, Java, or Kotlin, Experience designing APIs, Hands-on experience with microservices architecture, Strong knowledge of SQL and relational databases, Experience with AWS cloud services, Experience with observability and monitoring tools, Solid understanding of software development lifecycle and Agile practices 📃 Skills: .NET, C#, Python, Java, Kotlin, JavaScript, TypeScript, React, AWS, ECS, SQS, RDS, SQL, Microservices, NewRelic, Kibana 🏢 Description: At Playlist, life's richest moments happen when people step away from screens to move, connect, explore, and play. We're building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. With popular brands like Mindbody and ClassPass, Playlist empowers businesses and individuals, making it effortless for aspirations to become actions. Join us in reshaping technology's role to foster meaningful, real-world connections. Mindbody equips wellness entrepreneurs with technology to support thriving businesses and create exceptional experiences. Innovation and curiosity drive our culture, connecting businesses and individuals through cutting-edge solutions. Join us if you're passionate about enhancing wellness through technology.The Role You'll Play: Build and maintain performant backend systems and applications that drive real-world experiences Partner with Product, Design, and QA to bring features to life from ideation through deployment, always iterating with the end-user in mind. Champion engineering best practices—automated testing, peer reviews, observability, and elegant design Lead and influence architecture decisions that prioritize scalability and simplicity Seek feedback, iterate fast, and balance innovation with reliability Approach development with empathy—understanding how your work supports both our partners and their communities Mentor others and help foster a collaborative, inclusive engineering culture Experience You Bring You care about writing great code and solving the right problems. You're energized by big-picture thinking and grounded in delivering value with clarity and care. 5+ years Senior-level experience developing large-scale SaaS applications Proficiency with .NET, C#, Python, AWS, Java, Kotlin, Javascript, etc. Experience designing APIs and working with microservice architecture Familiarity with observability tools like New Relic or Kibana Deep understanding of SQL and relational databases Agile mindset and strong grasp of software development lifecycle practices Ability to navigate complexity, assess tradeoffs, and execute with confidence Excellent communicator who brings others along and helps ideas stick Technologies you'll be working with Languages: .NET, C#, Kotlin, Java, JavaScript, TypeScript, Python, React AWS (ECS, SQS, RDS) Architecture: Microservices Monitoring: New Relic, Kibana Databases: SQL and relational data modeling It is Playlist's intent to pay all Team Members competitive wages and salaries that are motivational, fair, and equitable. The goal of Playlist's compensation program is to be transparent, attract potential employees, meet the needs of all current employees, and encourage Team Members to stay with our organization. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location.The base salary range for this position in the United States is $151,000 to $201,000 USD. The total compensation package for this position may also include a performance bonus, benefits and/or other applicable incentive compensation plans.Have we piqued your curiosity? Sound like the role for you? We'd love to hear from you! Even if you're not 100% sure about potential fit, we still encourage you to apply. We're looking for the right person, not the perfect series of checkboxes. The Company is an Equal Opportunity Employer. We highly value diversity at our company and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics. By entering your email and phone number and submitting your application, you consent to receive emails, calls and SMS about your application and other roles at The Company, including by auto-dialer. Message and data rates may apply. Opt-out or text STOP to cancel at any time. If you are a California resident or reside outside the United States then by submitting your application you confirm that you have read, understood, agree and - where applicable - grant your prior, free, informed and express consent for the processing of your personal information, including sensitive personal information, as described in our California Applicant Privacy Notice or International Applicant Privacy Notice (as applicable). Note: This description outlines key responsibilities but isn't intended to cover every task or duty. Additional responsibilities may be assigned as needed to support the team and business goals.

🏢 Summary: Senior backend engineering role focused on building and scaling large SaaS systems that power real-world wellness experiences. The position involves designing APIs, leading microservices architecture decisions, and delivering high-quality, observable, and reliable cloud-based solutions. You will collaborate cross-functionally while mentoring engineers and driving engineering best practices. 🗂️ Requirements: 5+ years experience developing large-scale SaaS applications, Strong proficiency in .NET and C#, Experience designing APIs, Experience with microservices architecture, Experience with AWS cloud services, Experience with SQL and relational databases, Familiarity with observability and monitoring tools, Understanding of software development lifecycle and Agile practices 📃 Skills: .NET, C#, Python, Java, Kotlin, JavaScript, TypeScript, React, AWS, ECS, SQS, RDS, SQL, Microservices, NewRelic, Kibana 🏢 Description: At Playlist, life's richest moments happen when people step away from screens to move, connect, explore, and play. We're building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. With popular brands like Mindbody and ClassPass, Playlist empowers businesses and individuals, making it effortless for aspirations to become actions. Join us in reshaping technology's role to foster meaningful, real-world connections. Mindbody equips wellness entrepreneurs with technology to support thriving businesses and create exceptional experiences. Innovation and curiosity drive our culture, connecting businesses and individuals through cutting-edge solutions. Join us if you're passionate about enhancing wellness through technology.The Role You'll Play: Build and maintain performant backend systems and applications that drive real-world experiences Partner with Product, Design, and QA to bring features to life from ideation through deployment, always iterating with the end-user in mind. Champion engineering best practices—automated testing, peer reviews, observability, and elegant design Lead and influence architecture decisions that prioritize scalability and simplicity Seek feedback, iterate fast, and balance innovation with reliability Approach development with empathy—understanding how your work supports both our partners and their communities Mentor others and help foster a collaborative, inclusive engineering culture Experience You Bring You care about writing great code and solving the right problems. You're energized by big-picture thinking and grounded in delivering value with clarity and care. 5+ years Senior-level experience developing large-scale SaaS applications Proficiency with .NET, C#, Python, AWS, Java, Kotlin, Javascript, etc. Experience designing APIs and working with microservice architecture Familiarity with observability tools like New Relic or Kibana Deep understanding of SQL and relational databases Agile mindset and strong grasp of software development lifecycle practices Ability to navigate complexity, assess tradeoffs, and execute with confidence Excellent communicator who brings others along and helps ideas stick Technologies you'll be working with Languages: .NET, C#, Kotlin, Java, JavaScript, TypeScript, Python, React AWS (ECS, SQS, RDS) Architecture: Microservices Monitoring: New Relic, Kibana Databases: SQL and relational data modeling It is Playlist's intent to pay all Team Members competitive wages and salaries that are motivational, fair, and equitable. The goal of Playlist's compensation program is to be transparent, attract potential employees, meet the needs of all current employees, and encourage Team Members to stay with our organization. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location.The base salary range for this position in the United States is $151,000 to $201,000 USD. The total compensation package for this position may also include a performance bonus, benefits and/or other applicable incentive compensation plans.Have we piqued your curiosity? Sound like the role for you? We'd love to hear from you! Even if you're not 100% sure about potential fit, we still encourage you to apply. We're looking for the right person, not the perfect series of checkboxes. The Company is an Equal Opportunity Employer. We highly value diversity at our company and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics. By entering your email and phone number and submitting your application, you consent to receive emails, calls and SMS about your application and other roles at The Company, including by auto-dialer. Message and data rates may apply. Opt-out or text STOP to cancel at any time. If you are a California resident or reside outside the United States then by submitting your application you confirm that you have read, understood, agree and - where applicable - grant your prior, free, informed and express consent for the processing of your personal information, including sensitive personal information, as described in our California Applicant Privacy Notice or International Applicant Privacy Notice (as applicable). Note: This description outlines key responsibilities but isn't intended to cover every task or duty. Additional responsibilities may be assigned as needed to support the team and business goals.

🏢 Summary: Leadership role responsible for defining strategy and delivering a unified CRM by integrating messaging automation, AI chatbots, and sales pipeline tools into a single growth platform. Combines hands-on product execution with team leadership to drive client acquisition, retention, and lifecycle optimization. Focused on building and scaling AI-enabled growth solutions within a fitness and wellness ecosystem. 🗂️ Requirements: 7+ years experience in product management, 3+ years experience managing Senior Product Managers, Proven track record of building and scaling products from 0 to 1, Experience delivering CRM or marketing automation platforms, Experience integrating Generative AI into products, Strong understanding of client growth funnels and marketing systems, Experience working with cross-functional product and GTM teams 📃 Skills: CRM, AI, GenerativeAI, Automation, Chatbots, SaaS, ProductManagement, MarketingSystems, SalesPipeline, APIs 🏢 Description: At Playlist, life's richest moments happen when people step away from screens to move, connect, explore, and play. We're building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. With popular brands like Mindbody and ClassPass, Playlist empowers businesses and individuals, making it effortless for aspirations to become actions. Join us in reshaping technology's role to foster meaningful, real-world connections. Mindbody equips wellness entrepreneurs with technology to support thriving businesses and create exceptional experiences. Innovation and curiosity drive our culture, connecting businesses and individuals through cutting-edge solutions. Join us if you're passionate about enhancing wellness through technology.The Team The fitness and wellness industry is built on consistency and transformation, but it's challenged by high churn due to seasonality and the ebb and flow of human motivation. At Playlist, we are building the "Motivation Engine" for this industry. Our goal is to help businesses seamlessly attract new clients, convert them through high-value trials, and turn them into lifelong advocates. We are looking for a Group Product Manager to lead the charge in evolving our current point solutions - messaging automation, AI chatbots, and sales pipeline tools - into a single, unified, world-class CRM. The Role and Responsibilities This is a player-coach position designed for a leader who loves the craft of product management as much as the art of people leadership. You will be responsible for both the high-level strategy of our growth ecosystem and the hands-on execution of our next-generation CRM. Team Leadership (Coach): Lead, inspire, and mentor a team of 3 Product Managers. You will hold a high bar, help them think bigger, push their creative boundaries, and navigate complex product challenges to improve our existing automation and sales tools. Product Execution (Player): Directly lead a dedicated squad to envision, build, and launch a unified CRM. You'll take three separate solutions and weave them into a seamless experience that drives client retention. GTM Collaboration: Partner closely with Go-To-Market teams to package, price, and position the CRM solution for maximum market impact. Cross-Functional Integration: Work with other product and platform teams to ensure the CRM is deeply integrated into the broader Playlist ecosystem, creating a frictionless experience for both business owners and their clients. Who You Are An Experienced Builder: 7+ years of experience as a hands-on PM, with a proven track record of shipping impactful products from 0 to 1 and scaling them. A Proven Leader: At least 3 years of experience managing Senior PMs. You know how to grow talent, delegate effectively, and maintain a high bar for excellence. A Growth Expert: Deep understanding of client growth lifecycles and marketing systems. You understand the "leaky bucket" problem and have diverse examples of how you have creatively improved the funnel (or built tools/platforms to enable) within successful Consumer or B2B companies. A Clear Thinker and Collaborator: You can analyze complex situations, generate nuanced strategic plans, and think end-to-end—from customer opportunity to product design and architecture to distribution and revenue. You have excellent written and verbal communication, and operate collaboratively. AI-Forward (Plus): Hands-on experience integrating Generative AI into products to solve real-world user problems. Pay Transparency It is Playlist's intent to pay all Team Members competitive wages and salaries that are motivational, fair and equitable. The goal of Playlist's compensation program is to be transparent, attract potential employees, meet the needs of all current employees, and encourage Team Members to stay with our organization. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. The base salary range for this position in the United States is $175,000 to 210,000. The total compensation package for this position may also include performance bonus, benefits and/or other applicable incentive compensation plans.Have we piqued your curiosity? Sound like the role for you? We'd love to hear from you! Even if you're not 100% sure about potential fit, we still encourage you to apply. We're looking for the right person, not the perfect series of checkboxes. The Company is an Equal Opportunity Employer. We highly value diversity at our company and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics. By entering your email and phone number and submitting your application, you consent to receive emails, calls and SMS about your application and other roles at The Company, including by auto-dialer. Message and data rates may apply. Opt-out or text STOP to cancel at any time. If you are a California resident or reside outside the United States then by submitting your application you confirm that you have read, understood, agree and - where applicable - grant your prior, free, informed and express consent for the processing of your personal information, including sensitive personal information, as described in our California Applicant Privacy Notice or International Applicant Privacy Notice (as applicable). Note: This description outlines key responsibilities but isn't intended to cover every task or duty. Additional responsibilities may be assigned as needed to support the team and business goals.