Associate Account Manager

Quick Facts

• Role: Associate Account Manager (Lyft Ads)
• Focus: End-to-end planning, execution, reporting, and optimization of digital advertising campaigns
• Collaboration: Works with Account Executives and cross-functional teams (Ad Ops, Sales, Legal, Product, Engineering)

Description

The Associate Account Manager supports Lyft Ads campaigns from pitch through wrap by helping with RFP fulfillment, inventory management, trafficking/optimization, reporting, and billing coordination. The role maintains accurate campaign and inventory data across internal systems and CRMs and acts as a cross-functional liaison to ensure campaign needs are met. Over time, the role will take on independent account management and increased direct client communication.

Responsibilities

• Pre-sales planning: Support RFP fulfillment and inventory management, including forecasting ad inventory against goals and reviewing takeover/events calendars
• Data hygiene: Keep pitched and booked inventory and campaign data accurate across internal systems and CRMs
• Post-sales execution: Own day-to-day post-sale tasks such as smooth contract execution, creative services support, and campaign reporting
• Cross-functional liaison: Coordinate with Ad Operations, Legal, Product, Engineering, and other teams to meet external and internal needs
• Ad campaign trafficking and optimization: Manage direct campaigns via internal planning tools and ad-server, including ticketing, setup, scheduling, daily pacing, and delivery against Insertion Order parameters
• Measurement and reporting: Build regular campaign reports and wrap reports; share insights with advertisers and internal teams; support measurement studies when applicable
• Billing: Coordinate with Billing at the end of each billing cycle on campaign totals and ensure invoices are generated and delivered
• Client relationships: Join the Account Executive in client and agency meetings and gradually take on more direct client conversations
• Product knowledge: Learn and become an expert in the Lyft Ads product suite, including targeting and measurement capabilities

Requirements

• BA/BS degree
• 2+ years of experience in digital advertising sales, media planning, or campaign management
• Proficient in Google Suite (especially Google Sheets and Drive)
• Exceptional communication, interpersonal, and organizational skills
• Outstanding attention to detail
• Ability to multitask and manage several campaigns throughout the ad life cycle
• Strong analytical and strategic thinking; able to turn data into clear recommendations
• Self-motivated and proactive in finding new solutions

Benefits

• Great medical, dental, and vision insurance options with additional programs
• Mental health benefits
• Family building benefits
• Child care and pet benefits
• 401(k) plan with company match
• 12 observed holidays and discretionary paid time off (salaried) / 15 days paid time off (hourly)
• 18 weeks of paid parental leave (biological, adoptive, and foster parents eligible)
• Subsidized commuter benefits
• Monthly Lyft credits and complimentary Lyft Pink membership