Digital Media Planner (Mid/Senior)

Quick Facts

• Role: Digital Media Planner (Mid/Senior)

• Focus: Digital media strategy, planning, and campaign performance

• Collaboration: PPC, Social, RTB teams

Description

You will own digital strategy and media plans for large brand campaigns, translating business goals into executable buying and measurement. The role combines account communication with hands-on online marketing work, ensuring you can explain the business value behind campaign decisions.

Responsibilities

• Propose digital strategies and develop media plans

• Manage campaigns from idea to evaluation

• Collaborate with performance teams (PPC, Social, RTB)

• Communicate with clients and publishers

• Evaluate campaign performance and recommend next steps

Requirements

• Several years of experience in online marketing (agency or client side)

• Strong overview across the full scope of digital

• Analytical thinking with a business-focused context

• Ability to confidently defend recommendations with clients

• Comfortable using both English and Czech in day-to-day work

Benefits

• Stability of a large agency with established processes, systems, automation, and support

• Hybrid work model (about 3 days in the office)

• Learning and training program (internal/external trainings and global know-how)

• Work-life balance, plus 2 additional weeks of paid leave during the year

• Perks such as free daycare, Multisport, daily fruit, meal contribution, and refreshments at the office