Senior Product Launch Manager

Quick Facts

• Role: Senior Product Launch Manager (AI Data Cloud Product Marketing)

• Location: Hybrid (Menlo Park, Dublin, or Bellevue)

Description

The Senior Product Launch Manager orchestrates end-to-end product launches for AI-powered workflows, aligning launch execution with the Content strategy. The role partners across product marketing, product management, enablement, field marketing, and sales to deliver launches with clarity, speed, and measurable impact. It also builds scalable AI-assisted content workflows to accelerate production and drive measurable business outcomes.

Responsibilities

• Develop and maintain a scalable launch framework to ensure visibility, quality, and measurable business impact using automation and AI-powered workflows.

• Own the product launch lifecycle: planning, tiering, readiness, enablement, public release, and post-launch analysis.

• Partner with product, marketing, and sales to develop the launch roadmap and ensure field teams have the right materials, messaging, and training.

• Lead cross-functional launch programs, timelines, deliverables, and communications for new products and major releases.

• Track launch metrics to measure adoption, pipeline impact, and engagement; use insights to continuously improve launch effectiveness.

• Build and maintain AI-assisted content workflows that accelerate marketing and enablement production (launch briefs, messaging guides, field-ready assets, and copy).

• Build and manage a Launch & Content Center of Excellence (CoE) operating model and frameworks to codify best practices and empower SMEs to produce materials at scale.

Requirements

• 10+ years of experience in product marketing, program management, product operations, and content strategy (ideally enterprise software, cloud, or SaaS).

• Strong working knowledge and experience with AI and data cloud products, capabilities, and the broader enterprise data landscape.

• Hands-on experience building AI-assisted workflows using tools, prompt engineering, or workflow automation.

• Cross-functional team management and organizational skills; ability to influence without authority (including senior management).

• Excellent communication and strong written communication to synthesize complex information into clear presentations and plans.

• Motivated self-starter with a bias for action; thrives in complex, fast-moving environments.

• Analytical mindset for interpreting and summarizing data into actionable insights.

• BS/BA required; MBA preferred.

• Willingness to travel up to 25%.

• Follow confidentiality and security standards for handling sensitive data; comply with the data security plan.

Benefits

• Eligible for bonus and equity plan.

• Competitive benefits package: medical, dental, vision, life, disability insurance; 401(k); flexible spending & health savings accounts; at least 12 paid holidays; paid time off; parental leave; employee assistance program; and other benefits.

• Estimated base salary range (US): $165,000 - $216,300.