Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 8 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
- Experience with data analysis using data sets using tools (e.g., SQL, Looker, PowerBI, or other data analysis software) through full-time roles, internships, or relevant coursework.
- Experience influencing or selling to C-level stakeholders.
Preferred qualifications:
- 1 year of experience with marketing measurement and attribution techniques (e.g., offline measurement, MMM, MTA, attribution) and Google advertising products (e.g., Google Ads, Google Analytics, Google Marketing Platform, etc).
- 1 year of client-facing experience, with the ability to influence across levels.
- Knowledge of SQL, databases, and basic automation techniques (e.g., dashboards, automating custom reports, materializing tables).
- Ability to analyze large datasets and distill them into actionable insights that are presented in a logical and compelling story.
- Excellent written and verbal communication skills with comfort delivering simple and compelling stories to audiences of all levels.
About the job
Being an Analyst at Google is about much more than simply crunching numbers – it’s about finding compelling insights within data and using your exceptional business and communication skills to translate those insights into action. As one of the masterminds behind our strategic planning, forecasting and analysis, you’ll spend your time digging into big, complex data sets. The data will not remain inert in your hands, however, since you’ll use your critical thinking, problem solving and communication skills to influence and drive thoughtful and well-informed decision making with our most senior business leaders within the organization, and potentially some of our biggest clients.
In this role, you will help our customers to achieve excellent results through outstanding and relevant business analysis, insights, and recommendations. You will work with global companies, consulting on measurement solutions and business opportunities, and driving a growth mindset. You will focus on Google’s advertising clients in GCAS, using data and analytics to transform the businesses of some of the largest companies in the world.
You will be a problem solver and rely on your deep understanding of client objectives, a strong comfort with data, and an entrepreneurial spirit to take ownership of solving some of the most complex challenges facing our customers today, such as: measurement attribution across offline and online platforms, deep consumer insights, and identifying quantifiable strategies to drive sales using digital media
Global marketing done right is becoming more challenging due to fast-changing consumer expectations, changes in individual market landscapes, and the rate of technological change. At its core, Global Clients and Agency Solutions (GCAS) helps leading brands, trade bodies and marketing partners navigate this complexity so that they can continue to be the market makers who positively shape our industry. Everyday, we help our partners fully utilize Google’s products, talent and insights to advance their marketing performance and the advertising ecosystem at large. Whether through building stronger tech and media foundations, surfacing cutting edge insights or structuring industry dialogue, GCAS helps shape what’s next into now.
The US base salary range for this full-time position is $118,000-$174,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about
benefits at Google.
Responsibilities
- Advance measurement maturity with Google’s global customers (Toyota and Sony).
- Develop relationships with internal and external stakeholders and earn their trust and challenge the status quo together by telling stories with data, both visually and verbally.
- Build and strengthen relationships with influential cross-functional teams to deliver the best of Google to our clients.
- Analyze internal and external data identify opportunities, anticipate risks, develop solutions to customer marketing challenges, and measure success.
- Advise on marketing analytics, including attribution, lifetime value, customer segmentation, behavior insights, data integration, and measurement.