July 4, 2025
Sr. Go-To-Market (GTM) Specialist, GenAI, AWS Industries - Media, Entertainment, Games & Sports
Senior • On-site
$133,200 - $220,200/yr
Santa Monica, CA , +3
DESCRIPTION
This position is part of the AWS Specialist and Partner Organization (ASP). Specialists own the end-to-end go-to-market strategy for their respective technology domains, providing the business and technical expertise to help our customers succeed. Partner teams own the strategy, recruiting, development, and growth of our key technology and consulting partners. Together they provide our customers with the expertise and scale needed to build innovative solutions for their most complex challenges.
Are you a customer-obsessed builder with a passion for helping customers achieve their full potential? Do you have the business savvy, GenAI background, and sales skills necessary to help position AWS as the cloud provider of choice for customers? Do you love building new strategic and data-driven businesses? Join the Worldwide Specialist Organization (WWSO) Industries Team as a Sr. Go-To-Market (GTM) Specialist focused on GenAI within the Media, Entertainment, Games & Sports space.
This role is responsible for driving revenue, adoption, and growth from the largest and most strategic customers in the Media, Entertainment, Games & Sports segment. We work backwards from our customer’s most complex and business critical problems to build and execute go-to- market plans that turn AWS ideas into multi-billion-dollar businesses. ASP teams include business development, specialist and technical solutions architecture.
Position may require the ability to travel 25% to 40% of the time, as needed.
Key job responsibilities
1. Lead GTM to orchestrate sales motions for sales, marketing, partner, product, training, and professional services teams to accelerate adoption of your aligned technology domain.
2. Leverage your deep domain expertise to create best in class field enablement and sales strategy.
3. Support field teams in solution building for high priority customers.
4. Bring market signals back to product teams to drive innovation on AWS product roadmaps.
5. Own reporting and planning cadences to AWS executives on GTM plan execution.
6. Demonstrate thought leadership and be able to credibly represent AWS at industry events, conferences, symposiums,etc.
A day in the life
Within ASP, this position is a part of the Go-To-Market (GTM) Specialist team, where you will lead GTM strategy for AWS’ GenAI and AI/ML services for Global M&E customers.
We define the GTM strategy, leverage partners, and build new initiatives that drive results for our customers. We provide critical feedback from customers to inform our product roadmap, and work closely with our partner network to build an ecosystem supporting our customers’ goals.
In emerging areas, we play a critical role as the “first in” teams to build markets for new services, domains, or solutions. When a customer needs to innovate and requires a new way to leverage AWS, they count on us to innovate with them to build and deliver what they need.
About the team
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
AWS values curiosity and connection. Our employee-led and company-sponsored affinity groups promote inclusion and empower our people to take pride in what makes us unique. Our inclusion events foster stronger, more collaborative teams. Our continual innovation is fueled by the bold ideas, fresh perspectives, and passionate voices our teams bring to everything we do.
Mentorship & Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve
BASIC QUALIFICATIONS
- 7+ years of relevant GTM, Sales, or Consulting experience
- 2+ years experience solving business problems with AI/ML technology
PREFERRED QUALIFICATIONS
- Exceptional interpersonal and communication (both written and verbal) skills with experience communicating to technical and non-technical audiences.
- Established track record of credibility as a technology advisor with customer executives (e.g. CEO, COO, CIO, CTO, CMO) and Line of Business Leaders.
- Experience and success in negotiating complex deals with customers and partners.
- Experience in a heavily matrixed sales environment, including developing, implementing, managing, and executing go-to-market growth initiatives and sales motions.
- Deep understanding of cloud technologies, including public and hybrid cloud platforms.
- Technical background in engineering, computer science, or MIS a plus
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $133,200/year in our lowest geographic market up to $220,200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
