Social Media Manager, Marketing

Mid • On-site

$53,200 - $113,700/yr

Hawthorne, CA

DESCRIPTION

We're seeking an expert social media manager with a proven track record of developing and executing social media strategies grounded in data and performance insights. This role will cultivate our growing and loyal fanbase while helping transform our channels into dynamic, engaging spaces that build community and drive brand love. The ideal candidate will bring fresh energy and innovative thinking to set the vision for Ring's social media presence, creating compelling narratives that resonate with our audience while driving meaningful engagement and growth.

This candidate is someone who can carve out new paths and take the lead in creating cohesive social media narratives and spearhead growth and engagement initiatives across platforms. We're looking for a builder - someone who is excited by the challenge of developing and scaling something new, who can see the potential in our social channels and has the expertise to bring it to fruition. The right candidate will bring both strategic vision and hands-on leadership, working collaboratively across social, creative, influencer, production, CS, PR, and legal teams to create content that not only engages our current audience but attracts new followers to our brand story. You'll be empowered to experiment, innovate, and establish Ring as a leading voice in our space through compelling social media content and campaigns.

Key job responsibilities
Social Media Management:

* Lead the development and execution of platform-specific content across brand initiatives (Instagram, TikTok, X/Twitter, LinkedIn)
* Oversee social media content calendars, copy & content optimization
* Work with social creative team, influencer marketing team, video producers, editors, and graphic designers on UGC and new content narratives
* Implement platform-specific best practices to increase content discoverability
* Develop integrated social media strategies that create cohesive brand storytelling across platforms
* Identify opportunities for social media trend integration and platform-specific innovations

Content Leadership:

* Guide social creative team in developing platform-specific content that maintains brand consistency
* Collaborate with video producers, editors, and graphic designers to create optimized content
* Contribute to creative briefs for creators, influencers, and strategic partners
* Lead content testing and optimization across platforms

Analytics & Performance:

* Drive data-informed decision making across social platforms
* Lead performance tracking, reporting, and analysis across all social channels
* Identify trends and opportunities for growth across platforms
* Develop and track KPIs for all social media initiatives

BASIC QUALIFICATIONS

- 4+ years of professional non-internship marketing experience
- Proven success in multi-platform social content strategy and community growth
- Excellent communication skills for internal and consumer-facing content
- Deep understanding of social media platforms, algorithms, trends and best practices
- Strong analytical skills with experience in cross-platform content optimization
- Experience with social media management tools and analytics platforms
- Proven content creation and storytelling experience

PREFERRED QUALIFICATIONS

- Experience working with a major brand or entertainment company in project/production management
- Experience using data visualization tools
- Excellence in team leadership and stakeholder management

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $53,200/year in our lowest geographic market up to $113,700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.

Amazon

Amazon.com, Inc. founded in 1994 by Jeff Bezos in the cozy confines of his Seattle garage, Amazon.com, Inc. quickly evolved from a humble online bookstore to a colossal e-commerce powerhouse. Today, it offers an extensive range of products from DVDs and electronics to furniture and groceries. With a global footprint that spans continents—from Canada and the UK to Japan and Brazil—Amazon's presence is truly international. The company has not only diversified into various domains, including acquiring Twitch in 2014 and venturing into the film industry in 2015, but also introduced initiatives like the brand registry program to safeguard intellectual property. Despite the hurdles of labor relations and competitive practices, Amazon remains a dominant force in the global e-commerce landscape.